The Medium is the Message | Marshall McLuhan | Keyword

In this episode, I explain what Marshall McLuhan means by "The Medium is the Message."

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IG: @theory_and_philosophy

[Joe-olbq]

channels like yours are so important, great work. when philosophical texts bog me down it's so nice to have accessible videos as an alternative

[thattimestampguy]

Writing - Hard to transport and expand
Papyrus- Easily transportable

Stone Tablet - Lasts for a long time

5:06 Television and Radio provide for different kinds of interactions

7:56 Moses
8:54 Twitter

[peiyingyang]

I love this channel and have recommended to a group of friends from China too!

[Megaghost_]

You have a talent for explaining complex ideas. Another good quality video as expected. Keep it up!

[ConeyIslandLow]

I just finished reading Mark Fisher's Flatline Constructs and I've been searching for McLuhan videos every day since. Thanks!

[carleugenestroud]

First, I found you through searching for narratology resources on YouTube. I study Genette and Sartre and am very interested in methodology and theory. Bref, I was pretty syked to see your channel. I really like your narrowly framed videos, focused readings of a specific text.
Second, I wanted to react specifically to you mentioning writing letters. I recently started writing letters as a quarantine hobby and writing exercise, and it has changed my writing immensely. It's like writing an article and throwing it away because you can't even re-read it once you've sealed it and sent it off. The form is different from things like texts (and YouTube comments) and so it follows the content is different too. This means exploring and creating new aspects of old relationships and articulating new ideas that could not have been formed through more formal essay writing or shorter text messages and tweets.
Merci encore

[myramyramkay]

I recently just got into Philosophy and Theory under my Architecture course I'm taking, and I'm loving your content.
It truly summarises the texts in a simpler understanding.
Please keep it up! Love from Malaysia

[aRchAnglZz]

I wish my university professors were more like you. Keep up the good work!

[SahiranBeatz]

So Moses is the medium of tablets, tablets are of the god's words, and god's words are of his message explaining rules etc. but word of god itself is another medium, carrying another message. Beyond the "content" of his words. I'm not sure what that message would be. "God's words" existing is a whole another message, right? So it all comes down to the language. Language is the ultimate medium, and the message it carries is just about symbols and signifiers, I guess. video was really nice, I want to think about this more.

[uk]

wow your teaching skill is mastery in action. don't let it get to your head you are that good ha ha. great work thank you.

[andrewmceneff]

Again, another very interesting talk.

So, following your example of media in concentric circles....would it be correct to say...

1st medium....the phone
2nd medium...the internet (on the phone)
3rd medium....Twitter, accessible via the medium of the internet, via the medium of the phone.
4rd medium...words of the tweet...


"Medium is the message" is such an interesting approach. As you said, it can tell us a lot, albeit from one angle, about the civilization one lives in. The general contemporary feeling is disconnected (phone) connection (internet). Or, the personal collectivised, the collective personalised.

[davidsheriff]

Mcluhan was so brilliant, how is it that he was not able to remember three lines of dialogue for Woody Allen?

[Julle]

McLuhan is very interesting and relevant

[sackwinski]

If you eventually do more mcluhan, it would be interesting to hear on connection to larouche movement.

[krititara]

Great, really liked it. What about his ideology of the internet as an extension of man?

[raspberry]

How does this statement explain the dynamics between media and globalization?

[italonascimento]

awesome!! i'm from Brazil. Please talk about the Baudrillard s influence in accelerationism.

[zianmedia]

What camera do you use for your video? great work!

[neilritson]

David...? who are you? Notes should include some CV details as the message is in the medium!!

[trae]

Day 2 of asking for a video on "Everybody wants to be a fascist" by Félix Guattari. I am determined