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Ad Tech Simplified: What is an Ad Server?

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Don’t quite understand ad serving basics? Here is a simple intro to the most potent ad tech tool: a white-label ad server. Learn the simple definition of an ad server and find out essentials that modern ad servers offer to publishers, advertisers, and ad networks.
TIMECODES:
0:42 - What is an ad server
1:13 - How does ad serving work
1:43 - Who needs an ad server
2:28 - How to choose an ad server
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