How To Align Marketing and Sales | The Closing Show Ep.3

"Sales just spam people all day and just care about closing deals"
"Marketers are just the art department and don't care about revenue"

Too often sales and marketing are at odds with each other when they are really both on the same team and are looking to drive the same outcome.

Here's how we achieved sales and marketing alignment at Proposify and how you can too.

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[GrowWithWill]

I've heard this term "smarketing" and I think that's the goal when aligning your marketing and sales. Once you're good down that path, everything will follow!