VIDEO CONTENT MARKETING | TOP 4 Types of Video to Use to Market Your Business

VIDEO CONTENT MARKETING | TOP 4 Types of Video to Use to Market Your Business

Video content is the most engaging form of content. 81% of companies use video to market their business, and consumers admit that watching video on a company website makes them more confident to purchase online.

If you want your business to stand out to any degree, it is 100% necessary to implement video into your content strategy.

In this video, I explain the top four types of video to use to drive traffic to your business.

Tip: You don’t have to choose ONLY one type. You can use a combination, or all! Decide what makes most sense for your business goals and begin beta testing to see what your audience likes.

FREE VIDEO STARTER KIT CHECKLIST
- Outlines Free & Budget-Friendly: Gear, Editing Softwares, and tips on creating bomb video for your business.

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Today's video is all about how to use video in business, video strategy, video content, video content marketing, video for business, youtube for business, how to use video to market, content marketing strategy, video content strategy, video content marketing strategy, how to make video, how to make video for business, types of video to market, types of video for business, social media marketing, social media content, social media strategy, Erin on demand, Erin Winters
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// E R I N

I'm Erin and I'm a full-time entrepreneur. I have a digital marketing & video production company called Erin On Demand. I teach entrepreneurs how to stand out online through content marketing, digital strategy, and video production. I’ve worked with companies from National Geographic, to local mom & pop shops, helping them attract create compelling content that attracts their target audience. This channel, takes you through my journey of building my business from the ground up, while sharing information on how I market, strategize, and operate in my business… to hopefully help you build yours!

**Disclaimer: This video is not sponsored.

[dorianwilliams]

1. Storytelling — Telling your story when launching your business.
2. Informational — Surface-base information explains the substance of your business.
3. Demonstration — How-tos and tutorials.
4. Testimonials — the proof that your ideas and projects are effective.

[nursenickyislearningtodraw]

You are absolutely right about showing results. People don’t necessarily care about your skills. They want to know how your skills will improve their bottom line.

[SunkissedNic]

I can watch your videos all day. The flow is phenomenal.

[IdaCatEntrepreneurship]

Shoutout to all of you pursuing your dreams! It's not an easy road but it's so worth it 💥 you got this 👏

[deontectv]

I watched u to start my Youtube now im watching you to market my business. THANK you Erin

[alison_in_usa]

Thank you so much for such informational video without “water”. Just all I need to hear. You’re the best

[saranaveed-sxny]

Even in 2024 this video is relavant. Very helpful video thank you.

[prettypenny]

Girl your video was promoted through a class at Full Sail 🙌🏾🙌🏾

[judyporter]

Thank you Erin for all of the information about storytelling how to drive your business. you have said a lot in a short time again thank you for this information.

[Lilly]

I just found your channel yesterday and have already binge watched a ton of your videos. The information you give is so valuable, precise, and you break it down in a way that helps people like me easily integrate the concepts into their business. I just want to say THANK YOU for all that you offer on this channel.

[kutembachikumbi]

You are the best...watching you from Zambia Africa...you have really helped me grow my business.

[cMrob]

Great tips, but challenging for introverts.

[musicvideodistribution]

We've been utilizing over 87 video sites to publish videos on, and then get them to rank with keywords on Google. This is something that Musicians use for music videos, but we also help businesses.

[StarlaEspinoza]

Thanks for this video. This is exactly the type of information that I have been searching for.

[badisaisaacgaetwesepe]

Thank you for such an informative video

[WandermintCreative]

Yesss!! Video is so important for your business

[HitItDee]

Love the video! Started brainstorming some ideas for content for my internship with this startup

[NaturaLaii]

Since I'm into DIY Skincare, the demonstration and informational videos are my go-to content videos💯

[AishaAjona]

I really enjoyed this video 😀 really relevant and informative, thanks Erin ! 💛

[davidblock]

Nicely done. Good information. Good presentation. Good lighting. Good background. Sound could be much better. Good use of CTA blocks throughout. Good use of keywords. Thanks for sharing and congrats on the more than 259k views as of Mar 29, 2021!