1,000 photos with Hasselblad’s new 100MP camera

Hasselblads $8,199 X2D 100c is utterly Hasselblad: an incredibly well-built camera that takes stunning photos pretty damn slowly. It’s not a workhorse, it’s a luxury cruiser and has a digital medium format, 43.8 x 32.9mm back-side illuminated CMOS sensor that provides very high-quality, 16-bit color photos with 15 stops of dynamic range. In the mirrorless camera megapixel race the X2D’s 100 of them is only beaten by Fujifilm’s GFX 100 and 100s’ 102MPs. But even with that large price tag Hasselblad left out some key features that might deter even long-time fans away from this device.

[TheVerge]

Does a camera released in 2022 need video capabilities? (I’m so torn on this..)
-b

[rahplayszeke]

I'm simple. I see Becca, I watch!

[ebubeawachie]

Becca’s energy is hard to explain. It’s just contagious and nice to watch.

[ansleythestewart]

As I have been understanding, much like the X1D2 vs. the GFX 50/50s/50r, the sensor is the same on the X2D and GFX 100/100s, meaning the new X2D has the same 102 effective MP size. Hasselblad calibrates the sensors differently once ethey receive them (from Sony), which meets the Natural Color Science Hasselblad is known for.

[breakfastplan]

Hasselblad targets the 'studio photographer' demographic. Tripods are about that life. People here on youtube complaining about the speed of professional production cameras ( or the lack of video shooting ) is always a bit off-putting because no one is buying hasselblads for their video capability or street photography. Of course, Becca did not complain. But came close. We must remember that these are 'WORK CAMERAS'. These cameras help you get paid. I Sold a couple of my leica's for the X2S 100c and some glass. This is my 4th day with this kit. My mind is blown and I've made some new friends in California who are paying me to.. get this : Go on their yacht for a couple of days and shoot them with this camera. All this because they saw me shooting with it and somehow knew that I'm from Switzerland. The power of Hasselblad. Greets.

[cfrincon]

For 8K it ought to go out on its own take photos for me and make me coffee.

[pjdexter]

Video being missing is a bizarre statement. It's a high end photography camera, not a hybrid, it does one thing extremely well, not 100 average things. Anyone buying this camera is a serious photographer, not a videographer. That's like buying a ferrari and complaining it's missing off road capabilites.

[michaelatherton]

Just picked one up. That day I shot college sports (on Canon) at 12 fps. On the way home I shot landscapes on the X2D…at one fps. It took me back to my film days. Look, Think, Compose, Shoot.

[markos.]

I genuinely think youre my fav person for reviews and videos from the verge media group.

Camera drought made me forgot how fun these kind of videos

[ahdan]

every captured picture looks so dreamy. I want to see that metal lens cap

[igordantax]

Becca's energy is so amazing! I love her reviews! She always looks so excited about what she's talking! She's the best!

[maxchau]

Finally a camera/lens review with what is most important being showcased, photo samples. Ty

[EmmaKAlexandra]

So happy to see Becca & Full Frame. Especially with this wild camera. Great episode!

[nicholasd]

Correct me if I'm wrong but don't the X2D and GFX 100 share the same 102 MP Sony sensor?

[Bs]

I was just thinking to myself the other day, "Haven't seen Becca Farsace lately..." and then this video dropped! Thank You! Love seeing amazing new cameras that I'll never be able to afford. 😅

[REMRODFILMS]

I wont leave my 100s! best camera ever made!

[zoltankaparthy]

Technically solid, succinct and sparkling. You are one good reviewer. The downside is that you have upped my desire for one of these. I love what my M9 does with light. This camera seems able to do wonderful tings with light, too. I am watching the reviews and looking for images from the X2D. Thanks for the review and cheers.

[neon_walk]

your emotion at about the 2:40 mark is the entire point of the camera. It's an uncompromising, incomparable imaging experience. That's what they are selling and good lord do they deliver it

[lazycricket]

I've found the video I'll be watching for the next few months on repeat

[JaySea]

What camera did you use to film this video? The camera behind the scenes?