The Google Update That Crushed His Business Overnight

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Hear the story of how a Google algorithm update wiped out a thriving affiliate marketing business overnight.

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In this video, we dive into the story of Jake Boley, a fitness expert whose website lost 95% of its traffic after a sudden Google algorithm update. We’ll explore the steps and strategies he can take to bounce back from this unexpected downturn.

If you're an online business owner, SEO enthusiast, or simply curious about surviving the unpredictable world of Google updates, this video provides valuable insights and actionable tips to help protect your website. Watch now to see how Jake is working to turn things around—and how you can, too!

#googleupdate #googleupdaterecovery #seostrategy

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"If you are creating content for everyone your are creating for no one" This is genius.

farrisfahad
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Thank you for having me on! Incredibly grateful for the opportunity to share my story with y’all.

We stay the course 👟🤝 if anyone ever has shoe questions, feel free to reach out!

thatfitfriend
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Rule no 1 in online business - Never rely on one source of traffic

edekl
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It's scary to see how dependent we are all from Google. Good to see that traffic is recovering, good luck!

marius-bongarts
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Jake is one of the good ones, genuine, truthful, transparent and knows his stuff. Google made a big mistake with his site.

RetroDodo
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Google failed and we still try to optimise content to satisfy that failed algo. Instead of focusing on ranking genuine amateur content sites, they now rank optimised corporate garbage.

ashishahuja
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I’m nine minutes into this video and I just had to stop it to tell you that this is such good information. It goes beyond the usual SEO and keywords, ETC. and I also like how you tied in using ahrefs, because sometimes when using ahrefs I may only use one or two things. so you’re now educating me on how to get even more value from the software. Which that value I can use to help my clients even more.

unpluggedfreedom
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Hearing how that Google update hit his business overnight is a reminder of how fast things can change in the digital space. I’ve been there too, and it’s not easy to bounce back. How are others managing these updates and keeping their strategies stable?

VishalFaucet
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It was a joy to watch Sam Oh diagnose and walk us through the traffic drop analysis. It proves that in many cases, even though you didn't do anything wrong, there is a chance that the site might be hit by a Google update and that happens. Another great thing is about sticking to the fundamentals of search, specifically creating something that meets the search intent. Another awesome video by Ahrefs and I always say that whatever Ahrefs do it always meets EXCELLENCE. Thank you to all the Ahrefs team.

hasnajalel
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Jake is one of the hardest working dudes I've met and I've been so impressed at his tenacity throughout the search industry's fluctuations of late. Really gunning for him!

Stridewise
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Google has more power over the internet than anyone realizes. Between YouTube and Google Search, they are the sole decider of what you see, what you buy. That's too much power.

NuVanDibe
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Happened to me too. 95% gone overnight. Unbelievable honestly

ethansleeper
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The way you explained why the website was more liked by google was so simple yet amazing

BillyTheSKID
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This is my favorite Ahrefs video to date. You all are clearly taking your content to the next level and I'm LOVING it. I shared with a friend who doesn't geek out on SEO like I do and even he loved it. Bravo!

videoguy
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They literally tanked the little traffic i built up over the last 7 years, like the guy in your video i own every product ive reviewed. We go to the places we cover, and try to add value through live coverage, and engaging posts. They still tanked us, im not even spamming affiliate sales.

jmurrayathletics
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I was crushing SEO back when I had my blog between 2007 and 2012, , some people really would just tell me that Google really enjoyed me because of how many results they were seeing linked directly to my website.
I had no ads, paid content, or any way of generating revenue from the site. Always linked to external sources, giving attribution to whoever had to be mentioned, I think this was particularly relevant to define it as trustworthy content, and actually writing for an informative purpose, not just for personal economic gains.

Canilho
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All the user-oriented feedback is great, but when a site gets buried on queries when there's no superior - or even RELEVANT - result above it, you know the HCU has little to do with content and everything to do with Google being completely broken. If he'd just been dropped a few places beneath better results, that would be one thing - but too many of us are seeing very good, very helpful sites sitting below piles of spam and low-quality corporate garbage.

sehutson
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It’s easier to become a doctor with a PhD. Than to rank on page 1 of Google currently..

toptengoat
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It’s scary how many people rely on Google/YouTube for their livelyhood. I think there are influencers talking people out of a 9-5 with bad intentions.

farooqbinadam
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Bro, your story telling is top notch. I have read tons of into about SEO, and this is by far the best way to learn about SEO and related web traffic topics.

siroccomask