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What is an Ad Server?
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Ad Servers is a software platform that manages the distribution of digital advertising campaigns. There are 2 main types of ad servers:
1. First party- on the publisher's side.
2. Third party- on the advertiser's side.
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#mobileads #mobilemarketing
1. First party- on the publisher's side.
2. Third party- on the advertiser's side.
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#mobileads #mobilemarketing
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