Warren Buffett: 'This Is Why I Don't Own Nike'

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The reasons Warren Buffett invests in particular enterprises are commonly stated, but we seldom hear why he does not. In this video, Buffett discusses why he was not interested in investing in Nike.
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Dexter shoes went to zero the next year. Buffett didn't appreciate the NIKE brand, and had blinders on in the Dexter investment. I think he got hustled on the Dexter Shoes deal. The owners had to know that the tide was turning, set up the pitch to Buffett, and now the original owner of Dexter Shoes has Berkshire shares instead of getting zero with the family business, which essentially imploded a year or so later.

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