let's unpack gender inclusive makeup

This month, I tried

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Sources:

Selling Beauty by Morag Martin
The Artificial Face: A History of Cosmetics by Fenja Gunn

Reading our Lips: The History of Lipstick Regulation in Western Seats of Power by Sarah E. Schaffer
"The Mad Search for Beauty": Actresses' Testimonials, the Cosmetics Industry, and the
"Democratization of Beauty" by Marlis Schweitzer
Consuming Beauty by Rachael Alexander

[hannahrowe]

Mina saying “if you weren’t around” in the 18th century made me feel like she is, in fact, immortal

[aleishataylor]

I once spent 20 minutes trying to convince my dad to buy “women’s” tracksuit pants because they were cheaper and better quality than the ones in the men’s section, then it took another 5 to get him to try them on before he bought them because he didn’t know what size to get, he then made me pay for them because he was too self conscious. The whole ordeal had me there like “how the fuck do you even make plain black tracksuit pants gender specific?”

[AFishCrow]

On the topic of gendered products, I was in a sports store where I found a smaller "feminine" pink hunting knife that was just a little more expensive than a larger, seemingly more useful "masculine" black hunting knife

[iusedtowrite]

It's just a way to charge more. Because they are marketing something as gender inclusive which it already was to begin with.
Nail polish, make up are gender neutral, anyone who wants to use it can use it.
So creating a different line and calling it 'gender inclusive' is not the ground breaking idea they thought it is.
It's just a new marketing tactic to earn more money.

[tdsollog]

As someone who turned 50 this year, I’ve seen lots of makeup trends come and go. My favorite was the 80s, when was a teenager. Lots of people wore makeup…. Glam rockers were groundbreaking. I enjoyed seeing men wear it. It shocked people. It was also freeing for typical girls of that time who were being told “Respectable women wear natural makeup….. tramps wear MAKEUP.”
Love from the spooky Pine Barrens in NJ

[-Desire]

Cash grab time! Make-up has always been gender inclusive, if anything they should be making more skin tone inclusive stuff (and I mean for the palest of the pale to the darkest of the dark)

[eringassner]

Hot take - I am really tired of people using the phrase “queer baiting” incorrectly. According to google, “Queerbaiting is a marketing technique for fiction and entertainment in which creators hint at, but then do not actually depict, same-sex romance or other LGBT representation.”
It is NOT in reference to a person expressing themselves outside traditional gender norms, or a person exploring their sexuality outside of heterosexuality.

[kristen]

This isn't a criticism of anything in this video, just a comment, but as someone with rosacea that ebbs and flows, a light base of foundation or tinted moisturizer makes me feel like I can go out in the world and have people focus on who I am, not how ruddy I look. But my family, fiance, friends, coworkers, etc have seen me makeup less and taking the step to take the mask off and not apologize for your bare face is so hard/liberating.

[m_a_k_e_n_n_a]

"unproblematic people don't age" is just moralized beauty for the 21st century

[uspycyk]

Makeup has always been gender inclusive, it’s just the stigma around men wearing makeup that has changed

You also have to take into account the way colonialism has changed the ways culture view things such as makeup and clothing.

[iusedtowrite]

I'm glad more men and others are finally letting go of the stigma and embracing makeup and nailpolish.
But this type of shit is just sheer greediness.
Charging 60+ dollars for basic shit is just a scummy move.

[jd-mpuf]

Makeup companies: “look everyone we are making gender inclusive makeup! now even men can wear makeup!!”
Ancient Egyptians watching from beyond the grave: 🤨

[ketokeko]

it honestly is an exciting era the one we are starting in, people are starting to feel like using makeup, not matter their gender, clothes and stuff, i hope that in this new age it gets totally normalized by a years from now on. And its good to challengue and not just accept everything that comes to us as if it wasnt a marketing idea, this is why i love channels like yours

[sighcantthinkofaname]

Makeup is such a broad and interesting topic.
I have absolutely no problem with people loving makeup, having fun, expressing themselves, and creating art. I have a huge problem with a society that makes people feel like they HAVE to wear makeup to be professional, as if it's another hygene step.
And then the misogyny of it all, women are shamed for wearing makeup and for not wearing it. It's a very damned if you do, damned if you don't situation.

[sapphic.flower]

Straight men can enjoy feminine things and it’s ass-backwards to think they shouldn’t unless they’re queer or gay. Aren’t we trying abolish the concept of masculinity, gender, and gay stereotypes??? I get wanting to see actual queer men in the mainstream but policing Harry’s gender presentation is just the exact opposite of what we should be doing.
Edit: this is just my two cents on the brief part at the beginning about people saying Harry Styles is queer baiting. I’m not particularly a fan of his, it just bothers me that gender nonconformity is being treated with this exclusivity when we’re supposed to be encouraging and normalizing it

[ImjustAn]

Congrats on the new apartment! That’s so exciting!

[shimpey]

the thing about Harry that bothers me is that his genderless fashion really doesn’t carry beyond editorial shoots and stage costumes. I’ve yet to see a photo of Harry casually dressed in feminine clothes. Take someone like Jaden Smith, who’s really been doing the genderless fashion for years and looking great doing it

[ileenesantibanez]

As a teen girl my relationship with makeup was bumpy. My freshman (14 years old) to sophomore year (15 years old) I would not go to school without a full face of makeup, I didn't even care if I was late. I tried telling myself it wasn't because I felt ugly without it and it was just a form of creativity (even though I literally wore the same "look" everyday). However, that was FAR from the truth. I remember there was this day where I didn't wear single drop of makeup and I was constantly asked if I was sick. I conditioned everyone including myself to meet this standard of beauty everyday, when I didn't have a full face of makeup I felt ugly and to everyone else I look a little "off'. At the same time I was envy of all the girls who didn't wear or wore natural makeup because in my eyes I need more then them to even compare. Now as a freshman in college (18 years old) I am happy to say I feel confident without, with a little and with a full face of makeup. If I can give one tip to anyone starting makeup it is to love yourself without it first then dabble into the art.

[Boahemaa]

This was well researched and well done. Its important to investigate the ideas behind all the spending to change our looks. Empowerment is an advertisement buzz word to mask the manipulation behind the beauty industry.

[Lunessy]

I totally agree with the narrative of the no-makeup makeup look being incredibly harmful bc it represents a desire for perfection much worse than those wearing a full face of makeup. The media and companies literally say "your face has to be perfect and if you're wearing a lot of makeup you're just trying to cover up" all that while promoting the campaigns with photoshoped went-through-a-procedure models which just makes the idealization of perfection even more unrealistic.