Exactly How to Grow a Massive Brand from ZERO Followers

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Have you thought about growing a brand? Do you want to create content? Growing a brand is overwhelming for new content creators. But everyone started from 0 followers. Getting your first few new followers is one of the best ways to self-validate that you are on your way to growing your own brand on Youtube, Twitch, or Tiktok. This video outlines how to grow your brand on social media.

Whether you have 0 followers and want to grow your followers, or you are a large creator looking to gain millions of followers, I hope there is something in this video for you. Building a brand is one of the best things you can do in 2022 to increase your own value and the value of your product or service. Most people guard social media marketing behind BS courses, so I wanted to give some real info on how to grow on social media here.

Editor / Videographer: DevinNash
Thumbnail Artist: Gleasn

#socialmediamarketing #growth #brand

[NYBZ]

I love the energy on these videos because it's like walking into class with that cool professor who is just getting right down to the brass tacks with no fluff and gets rolling immediately, if you're late to class he doesn't give a crap either he just keeps moving on.

[qFlux]

The points made around 14:00 are SO TRUE. I work full-time as a community manager and it took me a while to understand -- the biggest value in browsing twitter tags (for example) and responding/"engaging" wasn't about getting people to follow our account, it was about learning the context of my industry. After participating in conversations in our niche on our brand twitter account for a few months, I accidentally became incredibly well-versed in the culture/ecosystem of the niche, and then the content really started to click. Just listening and learning within a niche is sooo underrated when it comes to the social media meta

[SamuraiJB]

The last ~5 mins were really powerful for me. Build trust, don't abuse it, you're building a healthy relationship with your viewers.

Will definitely watch this one again

[stevenzeren]

I will basically NEVER consume a 40 min youtube video, and yet I constantly find myself watching Devin's long form content till the end. Your actually the marketing/branding content goat of the internet generation. Thanks for all the value and insight!

[lifeofevan]

Most videos teach you how to be a YouTuber or Streamer, but Devin’s videos teach you how to be a Content Creator. I respect his consistent stance on never reducing yourself to a single platform.

[GloriousGerge]

Hey! I'm the one who did the reddit engagement for Corsair! Just shouting out that I enjoyed this video, the advice here was great.

[Acerola_t]

Great video that I will definitely recommend next time a friend starts talking about trying to do content, I'm surprised how much of this stuff I naturally learned through observations of other creators.

I'm starting to grow myself and I've gotten several suspicious sponsorship offers already, Novo looks like the exact thing I've been looking for. Thanks for providing that resource, it's impossible to put into words how valuable it is.

[Kariyu]

reached 24 min mark! thanks for the video again :-)
What you said around (13:54) resonated with me, I'm all for passionate discourse but when I see people follow it up with an ask of some sorts it makes it feel less about passion for the grind and field and more about social climb, in most cases, genuine relationships will create themselves when you present value through the things you produce

[eduaugustoads]

02:04 - Considerations on growing a brand
12:42 - Zero to One Strategy
26:15 - Syndication Strategy / Platform Strategy

[internetshaquille]

to operate a brand from a position of generosity is a tough goal but a great privilege

[MangosInTrees]

Some of your previous content helped me start out in content creation. I applied a lot of your advice and started to see the results. Thanks Devin!

[CzechTheKillcam]

Hey Devin, I’m currently a MBA student with a Marketing emphasis and have an undergraduate degree with a marketing and business focus. I found this video to be super insightful especially for someone who may never get the chance to listen in on these types of lectures. Keep creating this great informational content, I believe it is truly valuable for the masses.

[isfriday]

Thank you Devin for more great content. It's amazing how much you put out there for free. Even just on your free content I have been able to go freelancing full-time with your advice. Everyone who is serious about going full-time in content creation should be listening to you.

[RoyZenith]

Great video. I watched all the way through and sent it to some creator friends of mine who are getting started!

[parkachu]

from the 24 minute callout onward the value of this video skyrocketed, super great info and very well presented! honestly saving this one bc those last 5ish minutes had some big motivation there

[raion_]

Thing about learning all this stuff is that sometimes now matter how much you think things thought there is always that one variable that one thing that just slid out of your mind or was told to you in a way that didn't really help you, yet someone builds same sentence diffrently and all of the sudden you understand. I may have thought i know this stuff but certain part still did make me rethink things! Thanks for those vids as always !

[Barbizarre]

Loved the video. Saying we have to focus on a niche first, how do you know you have maxed out your niche? I would love to see some in depth analysis on what would be the metric on good trajectory for a small youtube channel (asking for a friend).
I love the interaction I have with my subscribers. However, I would like to grow my audience and brand. I do not know if my niche is too small or if my content is not good enough. Yet, I am still improving my video editing and the content based on the comments I received but I am still navigating in the hundreds view pool.

[DestraPlays]

Watched it all the way through! This was a very solid refresher on what to think about & prioritize in brand building. Thank you as always, Devin!

[tangodelta]

24:00 so much value. I've never heard about the 0 to 1 rule. Turns out I've been doing it unknowingly by just being myself... after I stopped pointless streaming to nobody and took a lot of time to rethink myself and what I want to do.

[face_my_bullets]

I have been trying to find information like this for almost 3 years. I love the way you break things down! Keep up the great work!!!