Measuring Adoption in SaaS

preview_player
Показать описание
Feature adoption in SaaS has a huge influence on feature selection and development. Not all features are created equal, so having metrics and understanding which products and features have high adoption is important when planning product roadmaps.

Adam Michaelson shares insights on measuring adoption in SaaS and how adoption is a big value driver.

Adam Michaelson, Director of Product at BambooHR. Adam’s been the COO and Senior VP of Product Strategy at Lendio, a Product Team Lead at AtTask, now Workfront, where his product drove a 5x revenue increase, and he implemented a product cadence for 21 products with over $600M at United Health Group. Adam’s mantra is simple: He loves to make people happy by solving problems and creating amazing experiences, making sure that meaningful results follow in the wake.



SWATTAGE ON SOCIAL:
Swattage YouTube channel for Enterprise SaaS Leadership:
Рекомендации по теме