Reputation Management in a Digital World | CurtinX on edX

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Develop, protect and manage the online reputation of a fictional organisation!

In this course, you’ll take on the role of Communications Manager for a fictional organisation, making key decisions that will affect its online reputation.

You will experience:
• how to build a robust and sustainable online reputation
• the positives of building a strong participatory culture
• how to manage a social media issue based on a real-life example, and
• how to manage a crisis and respond appropriately across multiple platforms.

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