Webinar: Reputation Management in a Digital World

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In this age, where the smallest things in any company can easily erupt into a national crisis, isn’t it best to be prepared? No company wants the sort of unexpected and unwelcome spotlight that Starbucks has drawn in recent months.

You’re invited to join both 30-year PR veterans and digital natives at R&J Strategic Communications for a live webinar where we’ll talk about crisis management in today’s digital world. We’ll break down in 40 minutes, how no crisis is too small, how to prepare for the inevitable and what to do if that crisis does happen.

Attendees of this webinar will walk away with the following vital information:

~How to monitor online and traditional channels to identify potential vulnerabilities.
~How making deposits into your “bank of good will” now can help you to effectively change the conversation about your crisis.
~What steps you should be taking NOW, before you find yourself in the throes of a crisis.
~How to choose the best and most effective communication channels for your unique crisis.
~How to effectively engage with the media and prospective detractions.
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