Ideation 12 Linkedin Corporate Etiquette | Katie Hellwig

In this conversation, Katie Hellwig discusses the importance of LinkedIn corporate etiquette, sharing her journey and insights on how to effectively engage on the platform. She emphasizes the key principles of engagement, common pitfalls in corporate social media policies, and the need for a cultural shift within organizations to embrace social media. The discussion also highlights the significance of content sharing and thought leadership in building a personal and corporate brand.

Chapters:

[00:00] Introduction to LinkedIn Corporate Etiquette
]02:00] Key Principles of LinkedIn Engagement
[04:49] Common Pitfalls in Corporate Social Media Policies
[07:02] Changing Corporate Culture through Social Media
[08:52] Content Sharing and Thought Leadership on LinkedIn