Structure of a $600k marketing agency

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Structure of a $600k marketing agency

This video reveals the full structure of my web design and SEO agency including:

✅ what services we offer
✅ Which services make us the most $$$
✅ My team members and their roles
✅ What is takes for you to scale to $600k+

... and more!

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0:00 Structure of a 600k marketing agency
0:38 What services we offer
1:44 Which services are the most profitable
3:07 My team members and their responsibilities
5:55 My role as an agency owner
7:42 How to scale to $600k and beyond

[adamhayman]

This is super helpful, Payton! We have a 4-person agency with a goal of $500k this year, so it's awesome hearing some content about the business-side of things from someone in the boat we hope to be in within a year or so. Appreciate it, man!

[papercraneca]

That note on reputation is spot on - along with the rest. For us, we found ourselves partnered with fellow agencies that needed our specific services - Webflow, design, etc. - to grow. It put us in bigger rooms with significantly larger project scopes. In some of those cases, the partners that were feeding us work were terrible at managing their clients. They'd act as the middleman, miss deadlines, project manage poorly, and pass blame on whenever it was humanly possible. It killed me to lose clients because of factors outside of our control, and have companies out in the wild going "oh, we didn't like working with that team at all", regardless of our involvement level.

White-labelling is a huge part of the growth of many agencies. If you're able to cut out bad agency partnerships while remaining fiscally secure, do it today, even if it hurts your books in the short-term. It's not worth the hit to your reputation, and investing in building your rep up will pay off.

[joenorris]

Forever posting the most valuable, intuitive content. You're on top Payton, and thanks as always for the value!

Edit: Looking great by the way! :D

[william_SMMA]

Brilliant video man

Keep it up

600k is an insane number

[atlasdigitalcompany]

Thank you again for the great information. Have an amazing Friday. 👊

[othmanerjafllah]

You’re content is awesome, keep it up.

[wifitrapper]

lets gooo!!! was waiting for this video. Great content my guy. Beard looking clean too
😎

[unmiss-com]

Fire Content! Keep helping and supporting others by sharing valuable information!🔥

[johntyler]

Very helpful and precise on what to do.
I like the way how you spread the topics and focus more. Thank you for these helpful videos that you create for the community

[brandinglab]

Respect. I have been trying to scale for years and have come no where near what you gave achieved.

[TristanBailey]

Is your business team all off shore? As 600k sound good but with that many staff would only be about 30k each for 10 people based on tax and profit on top so might be harder to hire at that rate in the USA. Though I think you said projects so maybe you are not paying there tax.

Would be interested how you added staff over time to scale?

[tkidd]

Congratulations on the success 🍾

The real question is what is your salary range and operational expenses to keep this running as a well oil machine.

[tommyflynn]

excluding the revenue earned by "content/media" and "courses", which I don't assume any of your employees are working on, you're only generating $36k/employee.

some of those people aren't working full time ofc, but that's still pretty mediocre.

[thegamezoner]

Hey Smith, I'm yash studying in class 11 and I am a Full Stack developer, I'm targeting $500k revenue as a whole in my Website dev & des and influencer marketing agency Thanks for insights!

[boxoffisa]

This man makes me think it’s possible.

[samadams]

Hi Payton, I have a question: Should I target a non-english speaking audience in the country i'm located or provide my services in both english and the local languages?

[davidogieva]

Hey Payton, how are you doing?

So I'm currently a web designer and web developer, I'm starting my Agency and I kinda thinking of an Integrated marketing Agency, I'm thinking of offering services like Web development, paid ads and other digital services. What do you think? should I just narrow down or go Integrated?

[Lydiafordmusic]

Do you employ any women at Pait Digital? Your whole team (except potentially one or two of those freelance SEO specialists) is male. It makes for a specific type of company, interested to hear your thoughts on that dynamic.

[syedmanzoor]

Is $600k monthly or yearly? Please reply!