Suhail Doshi - How to Measure Your Product

Suhail Doshi, founder of YC alumnus Mixpanel and a world-class expert on measurement, details how startups should think about discovering the important facts about how their product is used.

[albaqawi]

this class is basically all you need to know where the ship is heading. In easy format and good flow of ideas

[ErinskiEasy]

Suhail is the real deal, the breakdown of what to measure was insanely elegant

[RandiBarry]

This is so refreshing I feel like I am failing because I'm not communicating my value properly... So I can just work on that. I'm glad I'm not the only one who has faced this problem!

[GerrieDiaz]

"it's really hard for the average founder to be focused on something boring... we get easily distracted" AMEN

[atifiqbal]

One of the amazing talks I have seen in a long time. No non-sense, oh I am so cool talk. Focused, insightful, and easy to understand.

[AswaniKumar]

super useful one for everyone, definately for startups.

[dheerajs]

wow .. nice talk.. nothing can match somebody sharing his/her real life experiences

[ClintHowen]

Great vid. A shame the link doesn't work.

[davidiamondtv]

Thanks for this.
Really awesome content.

[HayatuddeenSadiq]

Very insightful. Love his honest response.

[frankbooth]

Love the part where his employee asked him how his parents must be proud of him and he answered "Maybe."

[owennxumalo]

Great video, he is so eager to answer he kept on forgetting to repeat the question for us youtubers watching hahaha

[amritamrit]

Very good talk and a lot of insights. One small suggestion for Suhail - if you had dropped 2 words from your talk, the entire session would have been 100 times more enjoyable - "Really" and "Awesome". It was a bit annoying to hear these words repeated so many times.

[SouhailEntertainment]

Introduction and Audience Poll - 00:00:00
About Mixpanel and Its Journey - 00:01:27
Top-Down Approach to Analytics - 00:03:07
Understanding Your Product - 00:04:09
Defining and Simplifying Metrics - 00:05:46
Actionable Metrics Formula - 00:08:00
Measuring Product Understanding - 00:09:36
Improving Product Usability - 00:15:55
Retention: The Key to Long-Term Success - 00:23:35
Simplifying Analytics and Choosing a North Star Metric - 00:35:21
Addressing Zero Users and Talking to Customers - 00:31:02
Conclusion and Additional Resources - 00:36:18
Q&A Session - 00:37:43

[UGCWithRaphaelaLaurean]

This was interesting. Thanks for sharing this information.

[sangomalsa]

Hey guys, over the course of the talk, Suhail talks about the sharkfin effect and about how it reaches the critical number then it's very difficult for you to keep up. Exactly what does "keeping up" refer to in this context?

[zanetaylor]

The link to view the slides is no longer working, is there any way to find them?

[thuonglengoc]

Cool great awsome, that what I've learned

[bmorefriendly]

when will YC have someone present that didn't start their company at 20 in their dorm or parent's house when they had no real expenses, dependencies, health issues, etc. plenty of us are trying to do it as adults and YC never tells those stories.

[IITianProudIndian]

At 29:16. How is it 58 pc? Shouldn't it be 84 pc??