What Is Attribution Modeling? A Quick Explainer for Marketers

📔 Favorite Free Certification Courses:

• Social Media Marketing Course:
• SEO Training Course:
• Inbound Course:
• Inbound Marketing Course:
• Email Marketing Course:
• Inbound Sales Course:
• Taking your Business Online Course:

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot

[anceruswolfson]

Thank you very much so much for this video. Very informative.

[kolawoleemmanuel]

Great video! But I think you want to loo into the last touch attribution point tho

[growthromeo]

Everyone wants credit in the marketing mix, but we all know who actually did the work; the team😏

[growthromeo]

Affiliate models should use simple decay model.

[growthromeo]

Last touch attribution is trickiest among all the attribution models. People mistake it with last-interaction model.