What's STOPPING You From Getting Clients Right Now? (AdobeMAX Whiteboard)

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#1 Reason Why You're Failing to Attract Clients.
🔥 Are you struggling to scale your business and make impactful sales?

What You'll Learn:
🌟 Create compelling content that showcases your expertise and attracts high-quality leads.
🛠️ Understand how to use ChatGPT for building precise customer profiles.
📈 Find out how to scale your business by creating scarcity and using effective sales techniques.
💡 Discover how to price your services right and create a demand for your work.
🚀 Explore innovative strategies to harness the power of AI in marketing and design.

🥇 Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:

00:00 🔍 Designers need to showcase their expertise; clients won't hire without evidence of skill.
01:24 📝 Start marketing strategies by planning the desired call to action first.
02:34 💡 Discovery calls establish compatibility and are crucial for potential client relationships.
04:13 💰 High close rates might indicate undercharging; 80% close rate suggests undervaluing services.
07:56 💸 Increase rates if clients consistently accept your pricing three times in a row.
09:21 📈 Continuously increase prices until you encounter frequentrejection; it signifies a pricing limit.
11:10 🎯 Create content tailored for a receptive audience willing to afford your services.
13:31 🤝 Build trust incrementally; use permission marketing to slowly escalate relationships.
14:26 📄 Utilize lead magnets like PDFs, videos, or templates to attract potential clients.
17:03 🖼 Develop innovative lead magnets; e.g., quizzes to assess clients' needs and showcase expertise.
20:21 🚀 Unique lead generation strategies, like logo quizzes for target industries, can drive client interest.
21:28 🧩 Understand the platform your customers are on for effective marketing - LinkedIn may work better for professional services than Instagram.
22:37 📢 Use chunking: break down your lead magnet into smaller content pieces, offering snippets and leading to a call to action.
24:12 💡 Always lead with your best content; quality matters when engaging potential clients.
25:10 📝 Engage through comments: provoke engagement to increase visibility; each comment amplifies the post's visibility multiple times.
26:17 🤔 Research your prospects before calls; use content and a call to action to filterpotential clients.
28:22 🎯 Qualify clients through lead magnet interactions; use gathered information for tailored and informed communication.
29:42 🌟 Provide genuine value; the sales process should be about helping, not trapping people.
31:30 🛠 Use AI for customer profiles or buyer personas; leverage ChatGPT for generating insights on customer desires, needs, and objections.
36:41 👥 Customize AI-generated content by training it on your writing style; ChatGPT can mirror your tone to maintain brand consistency.
39:01 🤝 In sales, focus on understanding the customer's "why" and let them sell themselves by asking guiding questions.
42:00 💬 Avoid rapid closing questions; create a safe space for the client to keep selling themselves to you.
43:14 🍔 The fitness coach manipulated the truth to make the program appealing, understanding the client's inability to commit to the full truth.
46:50 🏋‍♂ Demonstration of expertise through consistent content creation and leveraging social proof can significantly impact attracting clients.
50:31 💡 Emotional commitment and the use of scarcity tactics in sales can profoundly influence potential clients to commit.
51:23 🔒 Establishing multiple commitment points and creating a comfortable, casual environment in sales conversations can boost conversions.
53:20 💰 Handling objections gracefully, offering discounts for prepayment, and emphasizing commitment lengths can incentivize clients.
55:56 📈 Communicating your finite capacity and creating exclusivity around availability can enhance your perceived value and demand.
58:16 💡 Implementing filters and charging for your expertise can effectively manage client inquiries and establish value perception.
01:00:10 ⏳ Gradually increasing pricing to manage demand and using high rates to filter and control the flow of clients can optimize workload and value perception.

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Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios

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Value Bombs 24/7. We're thankful for the content Chris Do and Team!

atilla
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What a journey, 2016 i started following this channel, studied the basics of graphic design from Chris and the team, which led me to pursue a degree in Graphic Design. Fast forward 2023, I run a branding agency here in Jakarta for over 2 years, still learning from thefutur, but more on the business side 🤣. Heck, actually one of my dreams might be booking a coaching call one day with you chris!

alphonsuskevinimmanuel
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Not gonna lie I gave up on trying to get my own clients T.T. Got frustrated and deleted my website and online presence for everything and got myself a salaried job. I know I’m limited in growth here to a messily 3% increase a year but I’ve accepted it for the stability it brings. I may have given up but it’s nice to see young hopefuls going for it in the design world. Hope y’all make it.

fabioarias
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I needed this SO badly. I'm not exaggerating; after spending 6+ hours today watching your videos, I have NEVER felt so inspired and compelled to CONFIDENTLY recreate my brand and content strategies. I've been going around and around in circles, and this just made me sit and breathe, knowing I can do this without hiring someone for $5, 000 a month that I do not have right now. You and your team are amazing.

visceralhome
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Chris I’ve more than doubled my income in six months thanks to YOU and YOUR TEAM! Thank you so much for this invaluable content ❤

SilentSzZ
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These whiteboarding sessions are straight up fire! Hope you'll chop these up for TikTok, IG Reels and Shorts...cause they are going to BLOW UP, and that's all I want for the Futur...mad respect!

daddouuuu
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“Do something that matters for people who care…. If you do something for people who don’t are it doesn’t matter how good you are…” whew….in a way that kinda stings a little bit I’m probably going to carry that around with me for quite some time. Thanks 🙏

dfd
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I’m building a 3d printing and digital design company. Sales is not natural to me, but building systems is. This video helped me understand the proper structure of an online sales funnel, now I’ve got to fill it!! Also, will be reading Permission Marketing. Thanks so much!

qquantumpi
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Hey Chris!! I wish you the best. I have discovered your content recently. Being watching this video (not yet finished it). One note so far. We are at the point when you talk about getting from 3K to 6K and this would mean that the closing rate will drop from 80% to 40% assuming that the closing rate was bound to the service price. Which is like the law of demand and price. But i don't agree with the phrase " We cut the workload at half while 2x our revenue" .I see no less work, cause how i see it is this. I still need to talk to the same amount of people. Here is my example. I talk to 100 leads, i close 80, i get paid 3k. Now i still need to talk to 100 leads, i close 40, i get paid 6K. So i am still putting the same effort. The effort is remaining the same whe we talk about the the Discovery Meetings. What we save is that now we have to work on on less projects, but the initial effort concerning the sales process is the same. I hope i make myself clear for the others watching this. Thank yo once again for every single piece of your content.

akosm
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Bro, what the hell is this? Value over the roof!

mihailstoyanov
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You have been a huge motivational stepping stone for my LLC, and I sincerely thank you.

spiritlaker
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I JUST FOUND YOU, and damn happy I did. Chris, I can't thank you enough for your ability to define nebulous concepts into a wonderful conversation. YOU ROCK!!!

davidshives
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This is such good stuff. I’m about halfway through on my tv and couldn’t wait I had to pick up my phone to leave a comment right now.

Chris, thank you and your team for providing such immense value for free. I’m positive I will be giving you money soon lol. 🙏🏽

insaineyesay
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Been designing and illustrating long before you Chris. Hated the business side. Now in my 60s finally getting it.

eikonagrfxsmedia
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i love this first girl handling Mr. Do the way she does.

des
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This had a great explanation of lead magnet. I never realized how important engagement was to creators. So, here's a comment.

mamurphyb
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Beautiful. Chris communication style and selling strategy resonates for me. I took notes and going to implement.

capitalMClassified
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This ot only apply for designers but for everyone who wants refine their business acumen, your amazing Do !! 🎉

esthercraft
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bro had her standing up there lol, now thats real powerrr

PeuDeBruit
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Chris you are amazing! Never expect can learn this kind of values from YouTube. Thanks so much!!!

alicenguyen