Do Influencers Need to Pay Tax on Free Products?

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ABOUT JASMINE DILUCCI, JD, CPA, EA

Jasmine DiLucci has specialized in tax since high school when she first became licensed to represent taxpayers before the IRS.

Now as a tax attorney and CPA, she works with individuals and business owners across the nation to on Tax Planning, CFO Advisory, and IRS Tax Resolution

How Jasmine Got Here…

18: Became an Enrolled Agent, licensed to represent taxpayers before the IRS.
22: Earned an Accounting Degree and a Master’s in Finance.
23: Became a CPA
24: Stepped into leadership as she took over her own CPA firm
26-28: Juggled full-time studies at SMU Law while she was growing her CPA firm.
28: Graduated from law school 4th in her class and became an Attorney, all while managing her CPA firm.
29-31: Expanded her CPA firm to seven figures, with a focus on delivering top-notch service and exceptional value to every client.
32: Launched Tax Leverage to offer free online education and combat the rise of “tax gurus,” aiming to provide real, accessible tax knowledge.
Today: She’s dedicated to running her firm and leveraging her expertise to educate and empower others, helping individuals and businesses navigate the complexities of taxes and finance.

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Disclaimer: This information on this channel is for educational purposes only and does not constitute professional legal or tax advice.

# # #jasminedilucci

[Twiggicus]

Basically the answer is: I would be happy to discuss my fees in exchange for a product review and include ethe cost of the item on top of the fee.

[meribelgoldwin]

Ohh. Jasmine correcting rich bff. 🙌🙌🙌🙌

[nativesun]

Jasmine just wades through all the bullsh-t like gandalf in lord of the rings: “You SHALL NOT

[TankEnMate]

A side note from Australia; in Australia gifts are tax free (even from non family) if they are indeed gifts (i.e. no expectation of anything in return). I was very surprised when I found this out, but it is the law of the land in Australia.

[GAFB]

Another quick one to reinforce this. Hollywood stars who receive swag bags i.e. "gift bags" that can exceed $100, 000 are taxable even though there is no explicit agreement between the producers of the merchandise and the Hollywood star. The IRS's position is that these swag bags are NOT being given solely due to respect, admiration and affection (a true gift) BUT with the intent of promotion.

You can extrapolate that and apply it to influencers!!

[trippplefive]

You can only get away with it if you are on the Supreme Court, in Congress, or in the executive branch of the government. Rules for thee, etc.

[victorbellew]

Tell this to the congressman or senators!!

[thebookwasbetter]

She wasnt quoting the law, she was telling you how to break it properly.

[Renpenz]

I watch RBF, and I appreciate your review of her videos since she's always deeming herself, "accurate".

[antoniobrasse]

With all that said, it's probably not worth IRS time trying to determine if a pair of jeans or makeup is taxable

[lseh]

I love the way Jasmine is having so much fun commenting on all these videos. She’s the tax EXPERT.

[joe-mama]

not sure if this is something recorded a while ago, but the outro is back to the "for more accurate tax advice...." either way, I agree with what shes saying. a true gift, has no expectation of anything in return....though I would also argue that most people DO get something in return, even if its intangible and unmeasurable in the form of a self proclaimed "atta boy" or feeling of "I'm a good person."

[frankntejada]

The explanation of why she's right, is helpful

[Dragons]

This woman is debunking bs that could get people in real trouble. I highly recommend this channel gets boosted youtube

[CPABusinessInsights]

The level of confidence is amazing. Vast majority of ppl and small business owners cannot accurately judge the competence of an accountant.

[billyt]

really missed the mark here. companies generally send out PR with no expectation an influencer will even talk about the product. they hope they will but there’s no exchange happening. it’s absolutely a gift intended to butter up influencers so they speak positively on a product or company. influencers often don’t even know what, if, or when they are receiving something. what this person is referring to is a sponsored post which is entirely different. in that situation there are expectations the influencer will deliver something specific in return for actual payment. vivian is basically confusing the two as well but essentially saying “make sure they aren’t expecting a sponsored post” which tbh its usually very clear whether a company is expecting that.

[RaulSanchez-bk]

I could watch her talk about this all day if she keeps going ima be a graduating law school soon ❤

[Doctor_monk]

That lady needs to be callled out more. You are doing the lord’s work! 🙌🏼

[TheRabbittz]

Glad you called out this influencer. She used to be good but went way downhill.

[prometheusadept]

The government has gotten WAY out of control with taxing everything