Innovating with Human Centered Design to Drive Real Impact

Human-centered design (HCD) has emerged as a key principle in designing products and technology that engage users, reduce errors and friction, and create effortless experiences that delight customers. But did you know that HCD can be leveraged more broadly across your organization to develop more customer-centric business strategies, transform your business processes, and create continuous innovation?

Whether they are customers, employees or stakeholders, individuals bring their unique perspectives and expectations into the touchpoints with your organization. Using the lens of human-centered design to understand, inform, and plan these interactions yields benefits such as improved satisfaction, better engagement, process optimization and greater adoption.

During this webinar recording, we’ll review the key principles of human-centered design and the value it delivers. Then our experienced panelists will engage in a lively discussion on how organizations can apply HCD to enhance strategy, drive innovation, and optimize software design to yield better business results and transformation.