How to Write an Effective SMS Call to Action (CTA)

You may know how to write a compelling call-to-action for an email or ad campaign, but what about a text? More and more businesses are using texts to motivate their customers to take action. Here are some important keys to writing a text CTA your customers can’t resist.

The Ultimate Guide to Texting Your Customers is a step-by-step guide to business texting with everything you need to know for successful texting adoption—from text messaging best practices and business texting etiquette tips to ways you can build a texting subscriber list and market your new texting capability.

The Ultimate Guide to Texting Your Customers includes:
- What to look for when evaluating business-texting services
- Text messaging best practices like business texting etiquette and TCPA dos and don’ts
- The most common use cases for texting (with examples)
- A whole section of sample text messages to customers, including templates for appointments, promotions, deliveries, billing and more!

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Zipwhip was the first company to enable texting on existing business phone numbers, and today is the world’s leading business-texting software and API provider. More than 35,000 companies use Zipwhip to increase customer engagement and drive growth through texting on their existing landline, VoIP or toll-free phone number. Intuitive cloud-based software, an enterprise-grade API and direct network connectivity mean businesses can use any computer or mobile device to securely and reliably reach their customers, every time. Your customers are only a text away.

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