Mobile Marketing Free Report

In a world population of approximately 7 billion, more than 6 billion people have mobile phones. That's more than the number of people who have computers, televisions and radios.

On top of that, mobile web usage has increased tremendously in recent years; in fact, more than half of internet searches are performed on mobile devices for local products or services.
With these kinds of numbers, it's easy to see the potential that mobile marketing can bring. However, shockingly, some businesses still aren't taking advantage of this powerful medium to expand their markets and reach their audiences more effectively.
The reason for this is that most business people have misconceptions about mobile marketing that keep them from taking advantage of it.
As a result, they watch as their technically savvy competitors branch off into various mobile marketing methods and take their share of the local market.
Mobile marketing is one of the most effective forms of staying in touch with local consumers today. Tools such as mobile-friendly websites, text message marketing, QR codes, and mobile apps have taken the marketing world by storm.
Some companies understand the positive rewards mobile can bring, but many of them still haven't taken the steps to mobilize, which is a huge mistake.
Here are 10 common misconceptions about mobile marketing that many small business owners have, along with clarifications to help you get a better understanding: