KIA EV3 Design Film

기아의 새로운 세그먼트 E-SUV, EV3의 온라인 월드 프리미어 언베일링 필름입니다.
기아의 디자인 철학 ‘오퍼짓 유나이티드(Opposites United)’ 중,
‘Joy for Reason’을 표현한 역동적 실루엣과 세심한 디자인을 바탕으로
감성적이면서도 하이테크한 이미지를 전달하고자 했습니다.

Design unveiling film of Kia's new E-SUV segment, the EV3 for the online world premiere.
Based on Kia's design philosophy 'Opposites United,'
the film is aimed to bring an emotional yet high-tech image through the dynamic silhouette and attentive design expressing 'Joy for Reason.'

Client : KIA
Executive Project Manager : Hyunsoo Han / Kia Design Communication Team
Project Manager :
Hyeonsung Kim / Kia Design Communication Team
Jaehoun Yun / Kia Design Communication Team

Nerdy Artist Union
Producer : Ian Jung
Director, Lead Artist : Junhyeong Kim
Technical Director : Heaymin Park
Artist : Seulbi Lee, Yeonjun Kim