How To: Brighten Brassy Gray Hair

Is your gray hair looking a little brassy and dull? Try NEW Clairol Professional Creme color in 10V!

[chirises]

I tried this today and left it on for about 18 minutes. Most of the yellow is gone now, but still have very little left on the very ends. Next time I will let it process for 30 minutes and hope it doesn’t leave too much lavender pigmentation— a little lavender I don’t mind. I have salt and pepper hair with lots of salt and I had good results with 10 volume developer. I recommend this treatment to remove the yellow from your silver/gray hair. Purple shampoo did nothing for me; not even applying it on dry hair for a whole hour. Shimmer Lights and Fanola is what I used. So glad I found this video, it saved my hair. Thank you Clairol!

[lolam.]

Is this dye??? I went grey to avoid dye. Why would I want to put dye on my hair again?!?!

[MaryMouse]

Can this be used on 30/70 salt and pepper hair? My hair is predominantly grey. As I would not want to lift or change the color of my "pepper" hairs, can I still use this product to cancel out the yellow tinge that I have mid shaft down on my "salt" hairs? Also, in comparison, is a 10% developer far less drying than say a 20 or 30% developer? One of the reasons I decided to embrace my grays in the first place was to banish dry hair caused by the drying effects developers. She has beautiful hair! I hope to also be 100% grey someday. Nice video! Thank you!

[jacquelineazadi]

I would think that a purple shampoo is the way to go. She stopped dying her hair, why start again!

[tammyduval]

Can this be used on white hair also? I do have some grey but most of my hair has turned white..

[authentica]

Lola, i said the exact same thing when I saw this video. It is all about money.

[jrpacer]

How long does this last on your hair and is this a dye ???

[fabiolalondono]

Where can I purchase the Clairol Demi 10v; I have been to Sally’s and salon centric ab
And they don’t carry it, I live in New Jersey. Please give me an idea where to go.

[bamabellejb]

Hi! Hope you get an answer - I have the same question.

[tonyturner]

Notice that she also got a professionally done haircut didn't bother to mention that did they what a Sally boy