JERSEYWATCH: First Look at Fanatics 2024 NHL Jerseys!

What do we know about Fanatics’ plan for its first season as the official on-ice outfitter of the NHL?

It’s still early, but I’m starting to collect a lot of new information so let’s get it all out there.

Get to know the intriguing details of Fanatics’ new “property of” practice jerseys and what it could mean for future game sweaters.

And despite the plague of bad PR the company is facing, hear why I’m *optimistic* about the future of the NHL with Fanatics.

▪️ CHAPTERS ▪️
00:00 – Intro
00:55 – The MLB Fiasco
02:53 – Why I’m Optimistic
04:11 – New Practice Jersey
06:22 – New Game Sweaters
07:44 – Fanatics Next-Gen
10:16 – 2024-25 By Team
11:22 – Outdoor Games

A long-time feature of Icethetics, NHL JERSEYWATCH tracks what’s new in logo and uniform design every season.

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[icethetics]

One thing I forgot to mention in this video is that for the last seven years, Fanatics has basically been contractually obligated to make a lower quality NHL replica jersey. This doesn’t account for misspelled names, wrong numbers, and upside down logos... but Adidas had the deal to make higher quality authentic jerseys. The Fanatics Breakaway product always had to be cheaper to buy and therefore cheaper to make. I’ll be curious to see what happens when Fanatics gets to make the entire line of NHL jerseys, including authentics, which is a high-priced product for hardcore fans. They can’t skimp there or they’ll get destroyed. And they know it.

[LSA]

I'm excited for Fanatics taking over, because that means my jersey-buying addiction will finally slow down😅

[xViperGTR]

You can definitley guarantee Fanatics are gonna fuck this up so badly. I don’t understand why the NHL decided to give the jersey making to Fanatics. GIVE IT BACK TO CCM!

[RichardChips]

For people who collect rare jerseys, buy the Adidas version of the Tampa and NYR alternates now. They would have only worn them for half a season.

[jbtwofour]

I look forward to McDavd in his number 79 fanatics Edmnnton Oiilers jersey!

(the errors are a shot at Fanatics' lack of quality)

[HutchIsOnYT]

Underrated aspect of your videos is the sound design. Love the crackling ice sound effects

[unapologeticOne]

I'll wait to see them before I judge them. Given their history I'm kind of nervous, but when it comes to on-ice quality I don't think the NHL will settle for anything less than high quality so I wouldn't be surprised if the Fanatics authentics are great, but their replicas are still trash lol.

[boisvert]

I'm still a little worried, i still don't trust fanatics ever since the shoulder "13" fell of of my Hayes flyers jersey

[MM-izfe]

Always appreciative of how well you put these videos together.

[isaacfrohlich]

As a jersey fanatic myself, I really appreciate your channel. I have a collection of 42 jerseys, only Reeboks and Adidas (have had many Fanatics but got rid of them all). I'm nervous about the Fanatics takeover but hope they can surprise us. Thanks for the quality content!

[NYNJ]

I stocked up on Adidas and old school CCM, Gerry Cosby and Reebok jerseys to withstand the Fanatic era, I’m good:)

[Gubna]

Unrelated to Fantatics, but funny enough when the Boston Bruins had their Eras Night honoring the 2011 Stanley Cup Champion team on March 7th, the players were wearing Reebok jerseys with the centennial logo stitched on the front. Was very interesting to see.

[trojans]

ALWAYS excited to see an Icethetics video!

[SadStatue]

They won't care about ruining their reputation or they would have improved products already. They are close to a monoply and as long as they keep making money nothing else matters to them.

[benmiddleton]

We have over 50 hockey jerseys in our house, maybe closer to 60. Fanatics jerseys are SO FAR more inferior than the Adidas Authentics- it’s not even funny. You can spot a Fanatics jersey from a mile away and up close, it’s laughable.

[Brobro]

They need to have some new teams in the winter classics. It's kinda dumb how they are already having rematches

[brandonlee]

I don't share the same optimism of this vid but I guess we will wait and see.

[opticskull]

Icethetics makes my favorite videos in hockey. Love your channel's branding which both stands out from the designs of team's you cover, but beautifully frames all these contrasting brand systems.

One thought I had when the Fanatics deal was first announced: The NHL contract would allow fanatics to scale and invest in themselves in a way they may not have been able to before. As an optimist, I wouldn't be surprised if the influx of cash brings improvements not only to their jerseys, but to their own production issues on general merch and apparel as well.

[grantbourck]

You know a channel is good when you click on the video first AND THEN read what it's about.

[RUmlas]

So to be clear, this video is focused on the on-ice made in Canada jerseys the players wear and potentially the on-ice retail version of jersey. Not the fan jersey that will or might be made overseas.