FLASH: Utah Hockey Club Unveils Logos, Jerseys for 2024-25

The Utah Hockey Club has officially unveiled its colors, logos and uniform designs for the upcoming 2024-25 #NHL season. It’s a temporary look that will give way to a full brand in 2025.

Plus, the Ottawa Senators say they have a new red third jersey in the pipeline according to team executives.

▪️ CHAPTERS ▪️
0:00 – Intro
1:08 – Utah Colors
2:55 – Utah Logos
6:04 – Utah Uniforms
8:51 – Ottawa Third Jersey

The FLASH REPORT is an Icethetics Original Series that delivers breaking news and announcements in the world of hockey design.

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[iamzerg]

Love when Chris flashes us!

In all seriousness, I can't wait to see how this brand evolves. I would be very surprised if they did not include an accent color like purple when everything is said and done.

[Dancingfb]

The fact that Utah was able to get jerseys out at all on this timeline is impressive. And I for one can’t wait for the “year 1 throwback” uniforms we will inevitably get down the line.

[mollyabramson]

tragic they didn't make the home jersey blue :(

[jamessheeran]

Honestly I think they should drop the black for a really dark purple because I feel like a lot of teams wear black or have black alternates

[TheAlfrulz]

I hope Utah emphasizes "mountain blue" fully and makes it their signature color. I like it when a team identifies with a unique color other than white or black. Think of Dallas embracing green, Nashville with yellow, and Carolina with red.

[kgroves]

I love this color scheme and am totally on board with the year 1 sweaters!

[JD_]

You know u make good content when u can pull eyes from the cup finals

[adamlevermore]

My god ... as a brand designer and hockey player/fan, this channel is like catnip. So informative and well-produced. Glad I stumbled across it!

[DevilFish]

The Quebec Nordiques sale to Denver interests was approved in May of 1995. The Avalanche name colours, logo etc. was all ready to go by September.
The Coyotes sale to Utah interests was approved in April of 2024. There is no excuse for them not to have a logo and a name for the upcoming season.

[scottNNJ]

Makes sense for the Utah uniforms to be underwhelming. It would be a bad look if they included a very-much liked feature this year and then removed it for next year. You want the
2025-26 jerseys to be better than
2024-25 in every way, and that means keeping it simple this time around.
I'm glad you mentioned the digital renderings not necessarily showing all the detail, comparing it to Adidas's rendering.

[BigJessGaming]

I guess all the voting we did on names did nothing? the Utah Hockey Club was the bottom of the list every time... everyone hated it.

[SixerIverson]

The white Utah jersey looks like the Utah Jazz uniform when Deron Williams was playing for the Jazz before

[CamoFlage]

lol halfway into to the video the word utah showed up so much my brain started to think it was being spelled wrong

[RUmlas]

Love all the experts/fans who are spending so much negative energy thinking the generic place holder name and colors are permanent. Relax. No way the organization allows Utah HC as the final team name. Even though it's in the final list, it's not going to be made as a serious consideration by the team.

[ScottyWazz]

It's been mentioned elsewhere (and maybe deep in this thread), but Utah looks very late-stage Kootenay/Winnipeg Ice in color and design. If the name pick is Yeti, they could co-op a similar logo as the old Ice.

[pz]

Yeti is by far their best name option .

[PrinceAnt]

Not surprised that Utah went with a simple design and layout, but I do like the color scheme. If they do add Canyon Red, even better.

As for the Ottawa Senators; I've always been a fan of the original Centurion logo. The one secondary logo I would like to see them bring back: the one of Parliament Tower with the Maple Leaf.

[IDontKnowWhatToNameThis]

I like the color pallet of Utah HC, I just feel like they are missing one more color. If they add like an orange or purple I feel like the color combination could be sick.

[mikesmith-mtoc]

Another great update video, Chris! Kind of reminds me of the University of Maine Black Bears.

[juddweiser]

Honestly was hoping they would make their primary colour purple. No other team has purple as a primary