Be Rare & Valuable: SO GOOD THEY CAN'T IGNORE YOU by Cal Newport

Animated core message from Cal Newport's book 'So Good They Can't Ignore You.'

[audelsalazar]

Outline of So Good They Can't Ignore You:
1. Increased Competency = Increased Passion: The better you get at a mildly interesting job, the more likely it will become your calling, so it doesn't matter whether you follow your passion or not.
2. People Love Their Work for 3 Reasons: *Creativity, Control, & Impact* - If you follow your passion but don't have these 3 reasons, your passion will fade with time.
3. *Craftsman Mindset* (What can I offer the world?) over Passion Mindset (What can the world offer me?)
4. Take on Challenging Niche Projects: This will force/allow you to develop rare and valuable skills that no one else has.
5. Daily Deliberate Practice

[jonathanhoffman]

Why people love their work:
Creativity - Improvise your work and implement your ideas.
Control - Have some say of how, when and where your work gets done.
Impact - Work has positive influence on customers or co-workers.

Develop a rare and valuable skill set:
• Scrap passion mindset then

1. Take up craftsman mindset.
• Willingness to improve craft

2. Take on challenging projects.
• Take on challenging projects that few other people are willing to do.
• Will force you to learn skills that few other people have.
• Niche projects

3. Daily Deliberate Practice
• A. Periods of undistracted focus
• B. Cycle between comfort and discomfort
• C. Feedback & Expert Guidance

[TkJiang]

I can't help but to write a comment. These videos that you produced are so good that they have benefited me so much. Thank you!

[jzk]

1) Have a craftsmanship mindset. Where your goal is to become better at something. Not a passion mindset where you want to enjoy what you do.

2) Take on niche challenges that others would maybe normally stay away from.

3) Execute using the PEAK technique as taught by Anders Ericsson. Where you are challenging yourself at the limit of your capabilities during 30-60 minutes of un-distracted slots of times. Get feedback on your execution. And use your creativity and visualization to come up with ways to simplify your process.

[tywebb]

I'm glad you opted for a craftsman mindset. These videos are invaluable and greatly appreciate you putting these together. I've read many of these books but your ability to distill the concepts and share your insights make these A++. Thanks and keep up the great work.

[tylarhellmrich]

I listen to all of his stuff on a playlist at work I learn so much every night . Thank you for creating these core messages they are on point.

[naveedhossain]

This channel can really turn someone's life around for the better. Thank you so much for all your hard work! All of us wholeheartedly appreciate it!

[feeterszwagier]

Before I watch this

I absolutely love my "job", my career really.
I work as a structural engineer (fresh graduate) and I love the variety of projects and obstacles I encounter. Not only this, but I apply this knowledge to different aspects of my life such as building fast cars, and 3d printing.

[babymine]

I love the fact that every single time you are able to distill the practical application.

[clkb]

This is very true, I had the same with my course at university, was passionate but no creativity, no control, and no impact.

[KieranThompsonMusic]

Hi there, I'm an aspiring music producer and DJ and these videos are excellent. I'm using them to improve my mindset and work ethic. Within the past year and a half I have completely learnt to make electronic music from scratch and have learnt how to DJ too. I currently have a potential record label asking for tracks and a remix that I produced with 400k streams on soundcloud. I want to thank you for all your effort you've put into these productions. They clearly take a lot of time! If one day I break through into the music scene I would love to give something back to you for helping me and so many others. Really be proud of what you've done with this channel, I wish more channels had similar content you provide. You are a great example to the youtube community and I hope you get the recognition you deserve. Thank you for all your hard work.

[SwnkyTiger]

Pursuing a passion simply means you are more likely to enjoy the foundational work of building the ability or skill involved in said passion. Sustainable passion comes from meeting and managing reasonable goals and challenges (like in a video game) on a somewhat consistent basis. Complete a goal, feel good about succeeding. The greater the perceived challenged the greater the sense of accomplishment usually. Troubles lie in our perception or expectation in the ability to complete the goal. (i.e. "Don't bite off more than you can chew") This is exactly why regardless of how stupid or pointless I think something might be, I absolutely love and appreciate seeing it done well.

[damismart]

This has been my favourite summary so far. I start a graduate job soon at a big firm and would use these principles to become rare and valuable.

[imakemusique]

The passion theory is an interesting one. I feel the premise that I got from the book summary which is "if you only follow your passion because you think it will be easy, your going to give up when the going gets rough" offers a limited scope of what benefits there are in following something you are truly interested in and curious about. Having that curiosity and willingness to understand something fully will make you more inclined to pursue it completely. Would appreciate some feedback / reflections.

[OnePercentBetter]

Just finished reading and this was a perfect summary to revisit. Cheers!

[kism]

For the past two years I have been evolving mildly towards this course of progress. Having to sacrifice what I thought were my passions for what seemed to be boring and uninteresting. I am someone who likes to plan ahead and I tried doing things to get me breaking through the jungle. It certainly was not easy and very difficult because I had to put in effort and learn skills in areas I didn't easily get that well. I took many subjects and challenges from science in high school then decided it was time to move on and switched to law. I had other passions but I stuck with this choice because I wanted to prove to myself if I had the wits to get around it.
I can say that this video is on point. Even if you do have a passion on something if that passion is like fire it can die out any time so you have to feed it with wood every time. Unlike skill and patience which can be collected and applied across freely and widely across anything. I didn't know it yet but I was working for the skills not passion and yes often I questioned myself but I would not doubt my decision to make the calls when it really mattered. I am of course still learning but the most realest thing to me is having to look back and be pleased that despite shortcomings and many failures along the road I was eventually settling on the right way. Often I remind myself what I am doing and why. And I get it done. I ask questions and I am not afraid to go for the initiative and cease the opportunity or resume the advantage. If I am not winning now I will win again. If I am doing something wrong I am doing something right. I have an executive board meeting with myself and everyone I acknowledge as my collective experience to distil advice from. I make a plan or routine and remain loyal to it no matter the event. Keeping consistent and persistent like a headless zombie cockroach because I read somewhere those little fuckers can even survive a nuclear zone. Over time I realize it kinda gets lonely but I am not alone. I have me, you guys who also struggle and suffer to succeed in your lives, and good company from above to guide me.

[jude]

The core concept is brilliantly explained in the video. Excellent video.

[saswatsatapathy]

Really thankful you continued making these videos

[lafarrar]

What I LOVE about your videos is that they are like the NEW & IMPROVED Cliff Notes! I LOVE reading books but I also LOVE saving time and getting the gist in the shortest possible way. I have only recently "found" you on youtube but I'm loving what I see. Keep up the GREAT work!

[MrCogito]

As usual, great content, delivered in a lucid manner.
Thanks