How To Outrank 99% Of Ecommerce Brands On Google (SEO Guide)

How To Outrank 99% of Ecommerce Brands on Google (Advanced SEO Guide)

I've mastered how to rank on Google and I'm here to share my SEO tutorial with you. For the past two years, I've transformed ranking on the first page into an easy task, even beating out major brands like Amazon. The process involves key steps in ecommerce SEO, starting with technical SEO fundamentals. Free resources and forums can help you with technical SEO and how to rank on Google.

Next, keyword research and funnel mapping are crucial. Understanding how to rank on Google means matching keywords with search intent and organizing them within your sales funnel. On-page optimization is vital too; use target keywords in your titles, URLs, and meta descriptions. This step can yield significant results and is essential for ecommerce SEO.

Creating relevant content and using internal links boosts your SEO efforts. Internal linking from blog posts to product pages helps reinforce how to rank on Google. Building backlinks, especially paid ones, is another effective strategy. By following this SEO tutorial and consistently applying these steps, you'll improve your ecommerce SEO and achieve top rankings.

🌐 LET'S CONNECT

#SEO #RankOnGoogle #kaicromwell

Chapters:
00:00:00 - Cracking SEO: Revealing the 5 Steps to Outrank Competitors
00:03:17 - The Importance of Search Intent in Keyword Research
00:06:33 - Standing Out from Competitors
00:09:35 - The Importance of Optimizing Product Pages
00:12:44 - The Importance of Money Pages and Funnel Optimization
00:15:52 - Building Effective Internal Links
00:18:57 - How to Achieve Crazy Results with E-com SEO

[alonemasker]

followed Kai's strategy last year and got to the first page for the most competitive keywords in my niche.

[eelo]

🎯 Key points for quick navigation:

00:00:00 *🎯 The speaker has mastered SEO techniques and breaks down the process into five steps.*
00:00:13 *📈 Claims successful case studies of massive revenue increases using this process.*
00:00:41 *🚀 Emphasizes not skipping any steps for optimal results.*
00:00:55 *🛠️ Highlights that deep technical skills are unnecessary for SEO; focus areas include site structure, broken links, and basic SEO elements.*
00:02:18 *⚠️ Advises against stressing over page speed scores unless the site is extremely slow.*
00:03:01 *🔍 Suggests visualizing keyword research as a customer funnel and focusing on purchase intent.*
00:04:10 *🛒 Recommends identifying keywords with clear purchase intent for product and collection pages.*
00:06:17 *💡 Differentiates between various products, asserting each has a unique customer funnel.*
00:07:59 *💬 Explains how blog keywords at the top of the funnel pull users into customer funnels.*
00:09:40 *📝 Stresses optimizing product and collection pages for purchase intent keywords first.*
00:11:00 *📚 Discusses writing blog content to cover all customer funnels to build topical authority.*
00:14:20 *🔗 Highlights the importance of building both internal links and backlinks.*
00:16:57 *❌ Advises against building internal links from product pages to blog posts to prevent user distraction.*
00:17:11 *💸 Simplifies backlink concept and mentions scalability and costs involved.*
00:17:54 *🚫 Product page links: Google tends to ignore links to product pages unless they are paid or part of an affiliate deal.*
00:18:07 *🏷️ Anchor mix: Use a mix of broad phrase match and branded anchors; branded anchors are the safest to avoid penalties.*
00:18:23 *📈 Link Authority: Internal links help distribute link authority (or "juice") to important pages like collections and products.*
00:18:36 *🥇 Key steps: Five simple steps can help you outrank 99% of your e-commerce competitors, including results from 3K to 343K in 48 days.*

Made with HARPA AI

[tombrigl]

🎯 Key points for quick navigation:

00:13 *📈 Following a specific order of five main steps can help you outrank 99% of e-commerce competitors on Google.*
01:51 *🛠️ Focus on basic technical SEO elements like site structure, broken links, and schema to improve your website's performance.*
03:14 *💡 View keyword research as a customer funnel to target purchase intent keywords that align with your products or collections.*
08:40 *🎯 Optimize every page with targeted keywords in specific areas like meta tags, headings, and content to improve search visibility.*
11:15 *📚 Blog content should focus on building topical authority, supporting product pages, and driving traffic through proper keyword alignment.*
14:34 *🔗 Internal linking within blogs and backlinks from external sources are vital for improving SEO performance and supporting product pages effectively.*
17:40 *💡 Focus on building links to your homepage, collection pages, and blog posts, not product pages.*
17:54 *🚀 Use a mix of broad phrase match and branded anchors for link building.*
18:23 *💪 Internal links help distribute backlink authority to important pages like collections and products.*

Made with HARPA AI

[tombrigl]

🎯 Key points for quick navigation:

00:00 *🏆 Mastered 5 main steps to rank on Google, revealing step-by-step process*
01:51 *🔍 Focus on basic technical SEO - don't stress over page speed, custom theme edits*
03:01 *🛠️ Visualize keyword research as a customer funnel, prioritize purchase intent keywords*
08:40 *💡 Optimize each page for exact keywords mapped, start with product collections*
11:15 *📝 Write blog content to build topical authority, focus on product and collection pages first*
14:34 *🔗 Build internal links from blogs to product pages, optimize anchor text and direction of links*
17:40 *💡 Utilize internal QA process to evaluate every link for maximum value*
18:07 *🚀 Use a mix of broad phrase match and branded anchors for safe link building*
18:23 *🔗 Utilize internal links to distribute backlink authority to important pages for better ranking*

Made with HARPA AI

[KlaasVictor]

Incredible!! First video and subscribed! Thank you!!

[HunterandWalker]

Fantastic video as always.
Thank you for sharing your knowledge

[oscarlarsen]

Great video again. Let's say I sell a product very similar to my competition. Would you then just make 20 collection pages with the same products, targeting different keywords, and then make a collections page description and add some internal links to every collection to boost them? Then, hide some of them in the footer because it would be weird to have all 20 in the main menu. Or would you make some of them not visible? Also, I'm ready for your course.

[alihamza]

Kai how do you reduce the 301 chain and also i would love if you could create a video on how YOU do keyword research. Also can i work in your agency as a remote intern??

[ein]

how does being paid to train a content writer sound to you? I'm willing to learn from you. How do I get in touch?

[tombrigl]

🎯 Key points for quick navigation:

Mastering SEO can lead to significant revenue growth for e-commerce brands.
Following a specific order of steps is crucial for success in outranking competitors on Google.
Technical SEO basics include site structure, broken links, duplicate content, and more.
Page speed score should not be a primary concern unless it is extremely slow.
Focus on optimizing bottom-of-funnel keywords first for product and collection pages.
Blogs should prioritize building topical authority and internal links for SEO benefits.
Internal links are crucial for SEO success and can be easier to build than backlinks.
Backlinks can be obtained through various methods, including paying for them.
Use a mix of anchors for backlinks, focusing on branded anchors for safety.
Internal links help distribute backlink authority among important pages like collections and products.

Made with HARPA AI

[Sinkadusen]

I just st arted a niche ecom website last week. ive been trying to optimize my home page for my overall primary keyword as opposed to on my main collection page. i only have one product category. should i instead have optimized my collection page for the primary keyword and then done someting different with the home page?

[noorabzs]

What if a majority of my keywords aren't natural to use in a title tag can i skip using it in the title tag but incorporate it everywhere else?