Optimum Medical Gets 360-Degree View of Customer with NetSuite

Optimum Medical is a UK-based healthcare manufacturer whose products can be found in more than 60 countries around the world. The company selected NetSuite enterprise resource planning (ERP) due to increased customer demand and the need to make better decisions, faster. The business is taking advantage of NetSuite’s full suite by utilizing customer relationship management (CRM), order management, warehouse management, and analytics. The unified view that NetSuite provides allows Optimum Medical to see what’s working, what’s not, and gives them the ability to adapt quickly. In addition, the time saved on manual tasks with NetSuite has been reinvested into customer care.

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