How to Sell Advertising in Your Self-Published Magazine

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A recent study in Statista revealed that over 45 percent of responding U.S. adults spent more than 15 minutes per day reading magazines in either digital or print format.

In 2019, magazines had the highest recorded readership since 2012 and have experienced annual increases every year except for 2020. The number of magazine readers in the U.S. also grew year over year, surpassing 222 million in 2021.

People are still reading magazines.

As an entrepreneur interested in self-publishing, these are important statistics to know especially if you plan to generate passive income by selling advertising in your own magazine, either print or digital.

In this video, you will gain a basic understanding of how to get started selling advertising in your own magazine so you can generate passive income including:

the definition of a flat plan and why you need to know what it is as Editor-In-Chief
some basic guidelines for planning for ad sales
the number one reason why advertisers would be willing to pay
the basic selling strategies you need in place, even if you’re brand new
much more!

Watch the video and subscribe on YouTube

TIMESTAMPS

0:00 Intro to How to Sell Advertising in Your Self-Published Magazine
0:34 Flatplan
1:20 Question: Why would anyone want to invest in my magazine

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📚 [Resources]

📄 MAGAZINE SELF PUBLISHING SERVICES

📝 FREE MARKETING ACTION GUIDE

🎓 FREE MAGAZINE FUNNEL SECRETS MASTERCLASS

📰 FREE SUBSCRIPTION TO MEDIA MOGUL MAGAZINE

😊 CONNECT WITH ME

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✨ [About Jen DeVore Richter]

Jen DeVore Richter has been featured on top shows and stages for marketers including Dan Kennedy’s Magnetic Marketing stage, Video Marketing World, and ClickFunnels radio.

With a background working for NASA at Kennedy Space Center and a master’s in business management, her career expands over several industries including television, advertising, speaking, and magazine publishing.

She holds a Master of Arts (MA) in Business Management and a Bachelor of Arts (BA) in Communication Arts/Public Relations.

Jen works as an Outsourced Chief Marketing Officer (CMO), Marketing Consultant, and Professional Speaker.

She also owns a magazine publishing company.

🙌 [Thank You]

Thank you so much for watching! I hope you enjoyed this video as much as I enjoyed creating it. If you did, don't forget to hit that like button and leave a comment down below. 👍

Disclaimers: all opinions are my own, sponsors are acknowledged. Not financial advice, for entertainment purposes only.