Why Does Ikea Sell Food? #Shorts #DesignThinking

Why Does Ikea Sell Food?

Do you know Ikea sells more than 1 billion Swedish meatballs globally each year?

The figures were astonishing, especially coming from a furniture store.

Ikea’s founder, Ingvar Kamprad was often known to say ‘You can’t do business with someone on an empty stomach.’

Designing experiences that make your customers happy is the key to business growth.

What do you think? Why do you hate or love IKEA? I would love to hear what you think.
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Reed Tan Digital is a Digital Marketing Agency in Singapore that specializes in Website Design, Branding and Lead Generation through Search Engine Optimization and Digital Advertising.

💥 Website Design & Lead Generation
👦 Veteran Marketing Consultants
🎯 Backing Businesses since 2009
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