Freelance Designer Tips [Pricing Creative Like An Agency]

In this episode of freelance designer tips, you’ll learn how to price like an agency to generate a profit and build your business.

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When I started out as a freelance designer, pricing my creative services was one of my biggest challenges.

In this video, you’ll learn how most freelance designers undersell themselves and what successful agencies do differently.

Then, I’ll take you through a step-by-step process that will help you to separate your business roles and tasks to itemise your costing and price like a business.

Finally, I’ll show you how to become profit-focused to grow your business and how to speak like a business with conviction to generate trust and higher revenues.

By the end of this video, you’ll understand the biggest pricing mistake freelance designers make and you’ll have a step-by-step process used by successful creative agencies.

0:00 Grow Your Branding Business [4 Key Strategies]
1:04 Freelancers Undersell Themselves
2:02 Key Principal : You Are A Business
2:41 Agencies Sell Services Not Labour
3:37 Step #1 - Stop Charging At Cost
4:08 Step #2 - Identify The Business Roles
4:43 Step #3 - Itemise Business Tasks
5:00 Step #4 - Adopt A Profit Mentality

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[lizettecobbs]

Great insight to break out the roles and itemize. Ready to take my charity to business level lol

[jamesudotong]

Thank you very much Stephen. This is exactly what I've been experiencing. I find it quite difficult to separate myself as a creative and my agency. And Also, I find it challenging to bring in someone new into my agency because I feel the person doesn't understand how I operate till I spend a lot of time with the person.

Thanks a lot for the clarity. Your videos are on point and really applicable to me. Cheers