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Content marketing lesson#4- No news is good news
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One of the most common pitfalls in content marketing is the allure of publishing news content.
As novel discoveries are happening constantly in science, it’s easy for life science marketers to fall into this trap. But while news content may be informative and timely, there are better strategies for your content marketing efforts.
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The Life Science Marketing Society (LSMS) brings your insights, advice, and wisdom from marketing experts within the life sciences and beyond.
Expect to discover hard-won lessons, wisdom gained from experience, and viewpoints on the latest developments in marketing, taken from webinars presented by our members.
#LifeScienceMarketingSociety #LSMS
As novel discoveries are happening constantly in science, it’s easy for life science marketers to fall into this trap. But while news content may be informative and timely, there are better strategies for your content marketing efforts.
_
The Life Science Marketing Society (LSMS) brings your insights, advice, and wisdom from marketing experts within the life sciences and beyond.
Expect to discover hard-won lessons, wisdom gained from experience, and viewpoints on the latest developments in marketing, taken from webinars presented by our members.
#LifeScienceMarketingSociety #LSMS
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