3 Minute Product Manager: Strategic Role of Product Management

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taking the time to strategize how the product should be launched, short and long-term strategy, and areas where more value can be added is key

walterrodriguez
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Excellent thorough but concise overview on product management. Love the video!

OneGuitarist
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A must see for every PM, thanks for sharing!

JuanHoya
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Great! Focused and yet broad overview of the idea of product management. Every word is meaningful. Terminology is in place. Thank you!

HaggaiY
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very good overview. gonna keep in my favs for my work in PM. Thanks!

acevedoalejo
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Great video! I really appreciated the organization of your presentation. How did you get the video of yourself speaking in the lower part of the slides?

honeybeehope
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Dear Friends, I am understanding the work and thinking of a product manager of a product-making company as follows:
Step 1: Survey and detect market demand
Step 2: Measure and evaluate the volume of customers with demand
Step 3: Discuss with the Board of Directors about the opportunity
Step 4: Do R&D project on products
Step 5: Run product test to market
Step 6: Evaluate the product after the trial period
Step 7: Determine the actual demand and volume
Step 8: Meeting with the Board of Directors to decide to deploy or cancel the product
Step 9: If deployed, the product manager will convey the idea of the product down to the Agile team.
Step 10: Launch product into the market
Step 11: Follow the lifecycle of the product to evaluate the product's KPI and cash flow.
Question: Am I missing a step or misinterpreting the job of a product manager?. Thank you.

ntcuongct
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what is I don't have any backgrounds

elhadjithiam