Analytics & Insights Delivery at Mercado Libre

Making sense of web analytics data can be difficult. This becomes even more challenging when you add the complexity of multiple brands and regions.

This session will reveal how Mercadolibre has leveraged GA360, BigQuery, and Looker to help teams quickly discover the insights they needed to create the best possible user experience. Learn their proven methods for inspiring teams across the business to solve problems and create better opportunities with data.