Strategy For Collecting Email Addresses | Email List Building Strategies

This video is showing Strategy for collecting email addresses but also try to cover the following subject:
-Email list building strategies
-How to build an email list?
-Easy Ways to Collect Email Addresses
How do you get your client’s email addresses? And what do you do with them? Those are the questions we start with when discussing email marketing strategies with our clients. It is extremely important to be in front of your prospects and customers -- and one of the best ways to do that is with email marketing.

Collecting email addresses can come in a variety of ways. Here are a few tips & suggestions:

● Always make sure you are giving something of value in return (and never spam)
● Use Facebook Ads - You can use Facebook ads to capture leads for people who are highly targeted
● Offer a free tutorial video or eBook.
● Offer a subscription to your monthly newsletter and top tips.
● Use your website to promote sign-up.
● Be personal when possible - sending curated emails out to smaller groups of “similar” people.
● Hold a contest for new sign-ups.
● Use pop-ups for “special” discounts on the site.
● Make the sign-up simple (Just name and email address).
● Gate content, (so to see everything they need to give their address)
● Always collect email addresses on sign-up/interest so you have them for billing/emails later.

Collecting these email addresses can be easy if it becomes part of the process--and then you get to leverage those contacts to build your brand - and trust. Part of the process should always be to get these addresses into your prospect database and then nurturing them through a drip-email campaign. Over time, these e-mail contacts will grow your database of active, prospective, and non-active customers and this database is a goldmine for increasing sales and adds tremendous value to your business in terms of a real asset if and when you exit.

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