A Step by Step Guide to Marketing Your Business on LinkedIn

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So many businesses are missing out on the insane opportunity on LinkedIn right now, especially B2B businesses. The capabilities of that platform to target specific companies, and then specific hob titles within that company is a much bigger deal than people realize. In this video, Gary breaks down step by step how to leverage this opportunity and how powerful LinkedIn as a marketing tool really is.

► Check out my main YouTube channel here:


Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.

Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of WeeklyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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This was very helpful video. My biggest take away is that Linked In is about "influencing the influencer." Shoutout to Gary Vee.

gracetocultivate
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It was interesting to see Gary stress the importance of code switching. When you are natively posting your content and tailoring your voice for each platform, you are taking that extra step to connect to your target audience.

josephmarmolejo
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Thanks for not dismissing the over 50 crowd!! We appreciate it😊

DebFoley
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This video has distinct business market entity at a prolonged standard of exposure in an incredible way.
Pretty unique and Invaluable things

rajan
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I can't believe I haven't been creating multiple target audiences this wholes time. They want the same programs, but they can be reach with their own unique targeted keyword campaigns.
Thank you.

marysbud
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2:32 - influence the influencer (Great strategy)

RyanHoltz
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@1:45 Target with ads like ... the meat of the vid and the takeaway Great actual tip there Gary.

aidenstone
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These are such valuable tips. Understanding how LinkedIn works and how beneficial it can be to your business is so important. I love this idea of using the "six value props" to reach different people. Knowing who is taking in your content and how to reach them is crucial!

Thanks for sharing, Gary!
-Hala

youngandprofitingpodcast
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Glass, “Blown Away”…fuggin A I love how much you connect shit 😫

theoptimysticalien
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thank you so much Gary for your advice. I am a YouTuber from Cambodia.

CHHONVeasna
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Love the perspective, very insightful. Thanks

profitspear
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Thank you Gary for keeping me sane during pandemic

JadeTrading
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the best thing about you is that you are real, accumulated enough experience to talk about it.

samirelzein
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Thanks Gary. Gonna save this vid for the future

vrdaxyz
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Whoever reads this: prove your doubts wrong.

You got this!

RealwithAida
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Thank you Gary, coming to southern California anytime soon?

john-michaelwilliamsjr.
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You are talking about a killer wave and a surf board... and I just realized I'm on the shore, not really valuing and feeling the thrill of those adventurous waters, safe and dry.

atommindproject
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Thanks..Gary...El inmigrante venezolano

antoniodossantos
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Hey Gary! Do you really believe in Vero for 2021? I saw you were on there. What are your views on it

SanskaarANDSaini
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So basically just identify your target audience, find their needs & gear your content toward that, & connect? Am I missing something? I have a hard time weeding through all the flowery language in the vid lol 😅 I’m new to marketing but just want to make sure I’m understanding this correctly.

junieeee