Diamond Shopping 101- Natural & Lab Diamond Buying Guide on how to buy diamonds online.

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1. Set a budget:
The first rule of this Diamond Buying Guide.  Let's get rid of the old rule of 2 months of salary.  No rule applies to everyone and their situation.   This is a symbol of love and commitment not going above your means.  With that said, its important to know the expectations of your significant other. Do they prefer dainty like this classic .96 engagement ring solitaire ring?  Or do they like more flair and dazzle like this 1.54 carat on a stunning Cambridge Halo Platinum Ring?  But learning you can adjust your search with small changes.  As a start get a baseline.  For example, you know you want a 1 carat diamond engagement ring so start there.

2. Pick a shape
The beginning of your search must be the diamond shape.  Each diamond shape has different search criteria such as clarity, symmetry and color that works best.   Each shape has a different cost so searching multiple shapes at the same time will leave you frustrated.  For example, Take a look at this 1 carat SI 1 clarity H color Princess cut diamond for $3,340 vs   this Round 1 carat SI1 clarity H color Diamond for $4,610.  Each shape has there pros and cons.  Feel free to dive deeper in my Diamond Shapes Article for advice per specific shape.

Round is the most popular.  If they aren't leaving hints of their favorite shape, take a look at their Pinterest or maybe ask a best friend to be sure you pick the diamond shape of their dreams.

3. Learn the 4 C's and Narrow your search: diamond buying advice
Once you have chosen the shape, its time to understand how the 4 C's  (Carat, Clarity, Color, and Cut) interact with it.  The 4 C's represent the most important definitive characteristics of a diamond.  I always recommend starting with your goal in carat weight. So when you go to search a site like James Allen, you can specify only choose to see 1-carat diamonds.   See below a sample of what the search sliders look like.
4. Choosing your engagement ring:
What I love about the different engagement ring options is it can help with the visual tremendously.  Let's say you were shy with reaching a certain carat goal.  A ring choice like a Halo, Vintage style, or 3 Stone ring will give it the extra size to appear much larger. So a .80 carat diamond on a beautiful Halo diamond engagement ring setting can be a stunner.

Diamond Buying Guide on how to buy diamonds online.- Again personal engagement ring preference of your significant other is important.  If you are unable to find any information, you can always go by what's popular.  Click on this link or banner to see an article from Blue Nile on their Top 20 Engagement Ring Styles.  This will give you an understanding of what engagement rings are popular.   You can also go to recently purchased rings from clients, filter the shape, price and style to see what others are doing and get inspired.  Click here to see some recent clients' rings. Diamond expert advice for free, reach me at my site for any questions.
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The point about diminishing returns on anything higher than an H quality stone is so true. This video is a very solid walk through on shopping at James Allen.

howtoshopforadiamond
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Osiris- I usually never comment on videos but had to drop in on this one and say THANK YOU! I recently bought a diamond engagement ring online and am so thankful I came across your video before buying. Everything you mentioned is honest and super helpful, and truly looking out for all of us clueless diamond buyers lol I must admit, I was a bit skeptical of the H-I color range because the tint is easily noticeable in the fully zoomed in view online, but I ended up getting an I color round diamond and I don't even see any of the tinting in person! Really appreciate you making this video!

shoereviews-onlywhenicanaf
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Thank you for helping me select a good diamond at a great price!!! I appreciate you taking the time to provide free suggestions to folks like me who don't know much about the diamond.

rollingon
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I just want a one carat that glitters! I lost mine when we moved after 21 years married and I’m devastated! Thanks for your help!

maryanngambino
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This is leaving out important information about buying online. You need to be aware of depth, table, girdle, and other things that could leave you with a very dull diamond.

samantharay
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Off topic but the filming color is the best I've seen in a YouTube video! Nice to watch. Oh, the content is very good too, lol.

barrynovak
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Clarity enhanced are a great way to spend less though diamond people hate to talk about them. I have a .75 carat, g color stunningly gorgeous ring. I get compliments all the time. So clarity enhanced is a great buy.

angelcitygirl
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Huge THANK YOU. Your efficiency, expertise and basic good old fashion professionalism & honesty truly helped us. Cant wait to see my ring. Many thanks😁😁👍👍

irishinusa
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Thank you so much!!!! This really helps me a lot when buying my engagement ring. So grateful for your content.

kareensoberano
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Amazing. Clear and concise advice. Thank you

realityblooms
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You do not need a 2 carat. I have a 1.3 and sometimes it looks too big. I think an ideal cut 1 carat is perfect and can never be wrong.

TheBooty
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YouTube needs more videos like this with products instead of the dumb mind numbing junk that YouTube is covered in this was perfectly informational without any junk in it :) perfect <3

bernhard
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I like this the website you used lets you look at the different shapes of diamonds and metals for bands. My boyfriend shared a link to it the other day.

reggie_ulon
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Ty so much, your the only one to explain how to narrow down the search and where to narrow down.

aekuterbach
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Single most useful and valuable video about this, thank you!!

djpower
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Amazing video. Concise and clear explanations. Thank you so much. I now feeling well equipped to find that right stone for my Mrs to be!

richardgomis
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Excellent, sensible advice, thanks so much for helping me better understand how to buy a diamond, and yes I am definitely a subscriber!

zukahasarrived
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Thanks to this video, I was able find exactly what I was looking for in my budget. Thank you!

alvinrivera
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Best instructional video ive seen on how to go about it!

Skorpia
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Thank you thank you thank you. Concise, easy to understand, and very helpful info for us novices. 💕

Wickiup