Healthcare Marketing: Digital Advertising Tips For Healthcare

Healthcare Marketing expert, Co-Founder of Intrepy Healthcare Marketing and Physician Liaison Consultant & Trainer, Kelley Knott breaks down Digital Advertising Tips for Healthcare

Standing out is the name of the game...

Patients today have more options than ever.

Almost all of them are online and have access to vast resources of information.

So...

Staying competitive and at the top are high priority.

But with the overload of information online today, you may find it hard to decide what works best for you.

The best digital healthcare advertising strategies for medical practices:

1. Paid search- straight forward and easy to track ROI

2. Social Media Advertising- endless possibilities on display of ads, target your ideal patient, easy to manage in house.

3. Video Ads- attracts more users, higher conversions, more social shares.

4. Geofencing- local prospects and affordable cost

5. Native ads- more view and clicks then other types, engaging for patients.

6. Retargeting- targets patients already familiar with you, warm leads.

When it comes healthcare marketing ads are essential but remember this...

Keep it natural, engaging, add value, and always track.

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And to learn more about all things medical marketing visit my award-winning Healthcare marketing agency, Intrepy Healthcare Marketing :

[allaissavalenzona]

This is awesome! Thanks for the tips :D

[Kelley_Knott]

Do you use ads as part of your marketing strategy?