Fair Trade: The First Step

Produced by Little Village Films

[erickfrance]

Love Patagonia and its beliefs. The value you guys put on good products and people is amazing my favorite brand hands down. I want to work with you guys one day!

[COFR]

Given that the vast majority of us have become accustomed to low-cost clothing alongside a diversity of styles, we're going to have to think beyond simply making expensive clothes more expensive via premiums.

Don't get me wrong; this is good work. The problem is that it caters to a niche crowd that is aware and can afford it.

If it is considered a start, great. How you reach us, the masses, now that we're used to "dirt-cheap" - *_that_* is the tricky bit.

[SECAllOl]

I took a Fashion class and I learned all about sustainability in the fashion industry because of this company! Thank you so much!

[chelsealamond]

What you're doing is fantastic and setting a great example for the manufacturing industries. You mentioned that 30% of your collection is fair trade. I'm wondering what the production looks like on the remaining 70%?

[dannyhughes]

Truly inspirational.
In regards to the higher cost factor, instead of people buying so many cheap 'short life span clothes, ' they could just save up and buy fewer more essential things that are fitting in all definitions of that word.

[christopherkelshall]

Brilliant! Way to go Patagonia. You really produce an outstanding product range. Please keep on pushing the boundaries.

[Oliberte]

Such an important video.
Thanks Patagonia for creating and sharing.

[DeSousausmc]

Fantastic! Really gives me faith in your company and I willingly pay the fair trade premium as I'm sure would just about all other Patagonia consumers. My question then is, why only 30 and not 100% of products?

[aborworld]

Can't help but admire and respect Patagonia, hats off !!

[sheilalaffey]

This says it all -- i will be sharing it in my film class where we look at social and enviro issues. Thanks! So well done and powerful and going to local Patagonia today for winter jacket.

[Xavier-uknonada]

Love the final statement. Thank you for making this film.

[maxmoovin]

Simply beautiful. This approach goes very far.

[lalalaclara]

You guys awesome...!!! I'm really really love patagonia...❤️❤️👍👏

[braydenmekertichian]

Patagonia is an amazing company! We stan!

[MaoDao]

I buy used and refurbished Patagonia clothes from the local market in my city, im from mexico, i currently have more than 20 different pieces. For me it´s imposible to buy a new one becouse the high prices but i like to support this kind of business any way.

[tasaniamcpherson]

Is it possible that there is a transcript available for this video anywhere? I love it and will be using it for a class lesson. Want to make sure that I can offer it to students in text format as well.

[danhle]

Thank you for a great educational videos like this

[stu_mow]

Why only 30 percent Patagonia? That’s not even half. Why not 100 percent? I applaud you for what you have done and you are better than lots of other companies but you can also do better.

[SuperFishinthesky]

Wow ! After being informed I’m switching over. I feel terrible about this! We must only spread love and think about all the people we effect. ❤️

[劉子立-ld]

Thanks our teacher ask us to watch this video for homework,
Patagonia is a great company.