Stop Using Outdated Sales Playbooks: Here's Why in 2025

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Are your sales playbooks stuck in the past? In this video from the Sales Enablement Summit, Vidal Graupera, founder of Salesably, reveals why traditional, static playbooks are not just outdated but actively harming your sales team's performance in today's fast-paced market.

Here's what you'll learn:

* Why relying on outdated playbooks is costing you deals and hindering new rep ramp-up (00:00:00)
* The top 3 reasons companies struggle to create and implement effective playbooks (00:01:30)
* How scattered content and siloed knowledge are diluting your value proposition (00:02:15)
* Why sales competence is more critical than ever, especially with the rise of AI (00:03:10)
* The 4 essential elements of a modern, dynamic sales playbook (00:04:25)
* How AI can transform your playbook into an interactive, conversational tool (00:04:50)
* Why continuous learning and practice are crucial to combat the "forgetting curve" (00:06:35)
* The importance of certification and practical role-play in building a high-performing sales team (00:08:15)
* Tips for centralizing your playbook and measuring its success (00:09:20)
* A sneak peek into Salesably, an AI-powered platform for interactive sales training (00:11:00)

**Key Takeaways:**

* Static playbooks are ineffective and can't keep up with the speed of change.
* AI-powered playbooks offer dynamic updates, personalized learning, and 24/7 coaching.
* Continuous learning and practice are essential for sales competence and retention.
* Certification and measurement ensure your playbook drives real results.

**Don't let your sales team fall behind in 2025. Watch now and discover how to build a dynamic sales playbook that empowers your team to win!**

**About the Speaker:**

Vidal Graupera is the founder of Salesably, an AI-powered sales enablement platform that helps companies create interactive and engaging playbooks for their sales teams.

#salesenablement #salesplaybook #aisales #salestraining #salescompetence #salesperformance #salessuccess #aiinsales salesleadership #salesstrategy
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