7 Advanced Amazon PPC Tips for 2024

Stefano Pretto, Nomadz CEO, shares 7 advanced Amazon PPC strategies, drawing insights from managing over $20 million in ad spend on Amazon in 2023.

Watch the full video for a step-by-step guide on creating effective automatic campaigns, emphasizing the importance of a low initial bid and the use of negative keywords to minimize wasted ad spend. We'll also go over how to optimize low-performing campaigns, leverage Chat GPT, and explore new Amazon features.

Learn actionable tips for 2024 and beyond, including how to fine-tune bid adjustments for specific placements, decode market share using the brand search query performance file, and embrace the principle of "simple scales, fancy fails" for successful PPC management.