Tony Stark of the Italian Automotive World: Luca Betti of Kimera Automobili: Capturing Car Culture

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Meet Luca Betti, the Tony Stark of the Italian automotive world and CEO of Kimera Automobili. Luca is all about pushing boundaries and developing new technology to make the bespoke automotive process and experience even more unique and distinct from commercial manufacturing. In addition to a tour of the Kimera facility, Larry and Luca take some laps in the EVO 37, which is a supercharged and turbocharged 2.1-liter inline 4-cylinder engine that produces 501HP and 406 ft-lbs of torque in a 2100lb chassis, making it a riot to drive.

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The design was already beautiful for its time but to see it reimagined like this, absolutely stunning.

DrewHolli
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Love when classic designs are tastefully modernized.

noiisserpmii
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A statement to his strong moral character and love of Motorsport is him giving credit to his team. Stunning.

gouldnj
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This car is above every new car on sale currently save for T50 and the Eggs. These newer Italian restomods are simply dream world in reality.

ZondaF
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This is the supercar for me...for the same money as for Ferrar 296 GTB you get this absolutely incredible special machine 😎

alexluke
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Only an Italian braggart like Mr. Betti can make you feel like your a dear friend, without engendering any hatred towards him. Luverly building/villa and of course the cars, which all this love is directed to. Thank you for keeping all this love of car/Lancia culture, the world over. Grazie signore.

vitoponzio
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What a beautiful car! This is the best modernization of a classic I’ve seen in a long time.

jackbuildsit
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I don’t know that I’ve ever seen someone who has realized their dream more than this man. So much passion. He may be Italian, but the way he speaks about his product and the little smirks and winks reveal his love for what he is doing. So enthusiastic. Would love to sit down with this guy.

smartymotofoto
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The red and green ones are to die for. Omg. So beautiful!

aye
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In my dreams I am flying to Italy, having dinner with this guy, and taking delivery of my car. It would be a better experience than Ferrari or Lamborghini. I wish. I wish…

stuffhappens
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I've been following Kimera for the better part of a year. Yesterday I laid my eyes on #14 Natalia, in person, and It was truly a religous experience.

What I find stunning about the EVO37 is how understated it is. She was parked across the field from an exposed carbon Pagani Huayra. While the Pagani is impressive in its detail, IMO it's just overstyled, which isn't a surprise given Horacio's tenure with Lamborghini. The EVO37 evokes a natural beauty from every angle but with a petite framework that combines the delicateness of a victoria's secret model, and the spunky punch of an MMA fighter.

To the untrained eye, It would probably pass for a kit car, or possibly a modded delorean if painted in silver. However the elegance of design, and emoition is what makes the car so superlative.

Poorschedriver
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Larry, Jason, and Hagerty are unequivocally the greatest car culture content creation collaboration.

Mike-dnju
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Only as passionate people as Luca can bring to the world as great cars as his ones.

endorphinity
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Hagerty made the best move ever by collaborating with Larry

eric_
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Larry, If it wasn't for your passion, most of us would never see these beautiful machines. We are truly grateful!!

rickharper
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With the Kimera engine and the all-wheel-drive in the 038 we basically have the S4, except for the silhouette... Thanks to Luca Betti just for DOING IT

Gonzoman
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I remember Luca being covered by _Seen Through Glass_ years ago n being absolutely floored by his vision. A lot of folks back then stated that he was trying to cash in on what Singer is doin but they just failed to realise what Luca was trying to achieve. What a machine!

rahulsudhir
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Luca summed up the point. Human TOUCH. Modern tech is ‘flat’ ( soulless) Bravo Luca

kramnam
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What a nice person is Luca Betti....talking with his hart what shows his absoluut passion. ❤

mitchell
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😊🙏 OMG! These cars are Masterpieces of the Lancia marque being reupgraded & modified so lovingly! This Kimera Automobili Studio is so classy & stylish that, Tony Stark & John Wick might visit to order their bespoke Lancia ... Thank You So Much for sharing! 😊🙏 🌷🌿🌍✌💜🐉🇮🇹

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