The ADDIE Model of Instructional Design

ADDIE stands for analysis, design, development, implementation, and evaluation. Most instructional designers work within the design and development "buckets," but there's value in specializing in any of these areas.

Also, organizations are showing increasing interest in instructional designers with expertise in every phase of ADDIE, so if you can hone your skillset in each of these areas, then you will be a well sought-after instructional design professional.

If you have any questions about ADDIE, then please drop them in the comments.

Using the affiliate links below will help support me and the content on this channel.

***Book Recommendations***

***My Gear Setup***

0:00 Intro
0:59 Analysis
2:57 Design
4:00 Development
5:21 Implementation
6:21 Evaluation
7:33 Conclusion

[treytonwilliams]

This is one of the best set of guides/videos on YouTube. Thanks for producing such professional content and making it available

[resilfabraquel]

My team and I really have a hard time understanding ADDIE and figuring out how to use it as our design. Your video was meticulously made for us beginners to digest the concept. Thank you!

[NeotheeOne]

I've been working in this field for about 3 years now and this is the best description of what I do. Lovely content.

[clarachai]

I'm new to instructional design. Your videos are an amazing tool. Thank you for generously sharing your experience and knowledge. It's a great launch pad for the ground work I still need to do to establish a professional career in this industry.

[SE_]

I’ve been binging your videos and just finished some interviews for my first instructional design position. Thank you for being so detailed in your videos. They really helped me ace the interviews!

[rodvill]

Wow, great job! I am now ready for an interview because of this.

[aimskd]

Thank you so so much Devlin, you have no idea how much I have learnt from this

[robynpost]

Thanks so much! This was such a great intro to the ADDIE model!

[MpomartMedia]

Hi Devlin, many thanks once again for sharing your expertise, very informative, clear and simple to grasp, keep up the good work;-)

[jeniffercardenas]

Great video. Great explanation of what ID is. I am about to start in this field. It has been very helpful!

[chc]

How come this video just has about 9k views? Great content. Keep the good work!

[gayaclav]

Hi Devlin, this was a great video about the ADDIE model. I've actually started learning instructional design and I am working on my portfolio. As I watch more of your videos, I discover that I like to do more on the 'Analysis, Design, Evaluation' parts. As an educator, I feel more competent and confident doing these roles. However, the development and implementation part especially with all those authoring tools aren't something that I seem to be liking. So how do I navigate myself around this? If I were to apply for jobs, do companies have their own team of developers and I work with them? And how do I show this interest of mine to potential clients or hiring managers?

[CurtRees]

Very helpful summary Devlin. Thank you!

[layab]

Hi Devlin, Could you do a video on how to design an HLDD? Maybe show a sample.

[dianavirtus]

THANK You for sharing the information 😊

[JessieCarty]

I decided to watch this because I was thinking that the needs analysis part is something that is quite lacking in most of the training material I read or watch. I'm trying to find the best examples and wording to show I have completed needs analysis work in my prior teaching and corporate work, but I don't want it to seem like I am trying too hard LOL

[caroldahmen]

It seems like companies would, most of the time, conduct their own analysis/needs assessment as they would be the most knowledgeable individuals regarding their company's needs - not an Instructional Designer. I have 10+ years writing grants for fire departments who provided me with their needs so that I could begin to design and develop the grant; I am not a firefighter so would not even know what I don't know. I appreciate any feedback you have on this concern.

[UpliftedHealings]

If you had to breakdown the phases into real world action items/deliverables, how would you categorize them? I see the video provide the concept, but it would be great to hear how and where it ties using the terminology used in the portfolios your ID's showcase!

For example, during the Analysis phase, it would be the information gathering portion of with the SME? Then would the Action Map fall under that as well? In the real world, lets say a client lacks specific data but they know an issue. What if someone were to take raw data being recorded, do pivot table reporting and analysis to find specific data driven trends such as week over week?

Based on what is seen with portfolios, the Development phase includes, the Text-based storyboard, Visual Mock ups, and Interactive Prototype with multiple back and forth review and revisions with other IDs, the SME and applicable stakeholders ideally. Is this where these deliverables fall?

The Full Development is the Design portion finalizing all the media and graphic related assets which is articulated beautifully in the video.

Implementation could possible be the LMS administrator or Instructor/Trainer sending out the course to the audience which is self explanatory.

Evaluation, in addition to employee surveys how else would the results of the course be measured? Could they potentially use the pivot table mentioned earlier and do a comparison week over week?

As always, great explanation @DevlinPeckYT !

[rakeenahammoutahra]

For design, what is the difference between bullet 2 and 3 @3:45? Do you have examples of those documents available?

[cynthiareid]

Thanks Devlin for your always amazing videos...! How coud I realize that really our training is caused impact over organization when It happened 6 before? ROI? Thanks in advance Devlin