eat brighter! ™ Makes Retailers a Bright Spot in Their Communities

From a community-anchoring perspective, stores have an obligation to be part of their neighborhoods in
positive ways, says community health expert Dr. Amy Webb-Girard of Emory University. In this video, Dr.
Webb-Girard and other experts attest how eat brighter! offers a proven path to do just that. The eat
brighter! program is designed to increase produce consumption for kids 2-5 and their families, giving
them a healthy, fun, delicious start in life. From the Produce Marketing Association, Sesame Workshop
and the Partnership for a Healthier America, eat brighter! is a cost-effective way for retailers and
suppliers to use the Sesame characters kids love and parents trust to drive produce consumption. After
all, healthy kids grow into healthy adults able to maintain economic productivity they need to shop in
your stores for years to come. Watch to see how eat brighter!™ can help you serve the health of your
community and business.