This Is How Effective Google Ads Really Are

This is how effective Google ads really are.

Through our tools, we track a bit more than $2.1 billion dollars a year in ad spend.

The average Google click-through-rate is 3.22%.

The average cost per click is $2.81.

And the average conversion rate is 3.49%.

On the flipside, the average organic visitor converts at less than 1% (but then again, you don’t have to buy the organic traffic).

68.39% of users know that they are clicking on a paid ad. But they click on it because they believe it will provide the answer to their search query.

The average advertiser is generating $6.26 in revenue for every $1 they spend on ads.

To sum it all up, Google generates $224 billion a year in ad revenue.

If paid ads didn’t work, Google wouldn’t generate anywhere near that revenue.

If paid ads aren’t working for you (assuming you have a good product or service), start off by testing your landing pages and make sure you have a funnel (adding upsells and downsells makes ads more profitable).

[riversoellner.]

Totally agree. One of the best paid ads you can use as well for start up business.

[DivyanshShek]

Insightful stats! Paid ads on Google prove their worth with $224 billion annual revenue. Testing landing pages and optimizing funnels can boost success further. Agree!

[mrgrowthboss]

Great data Neil. And the best part about Google ads for businesses and marketers alike is it’s measurable. It gives you data whether your ads are working or not.

[wallacebankley]

Great knowledge always Neil's channel . Its interesting the instruments, the beats, can you imagine stopping a few seconds of sound, going on the key point or keypoints. What does sound musical mean, is it overly powering the content. Does it make you focus more or a distraction from content..yes music can be emotional, but does that mean its better to pull you instead of no music i will read what is being said.. on one of your videos Neil, your beautiful children i could hear them for a.bit in the back ground that was the.most beautiful sound ever❤❤❤

[vssarthak]

yo Neil, do you think AI will replace us ad experts? google's been cooking up a lot of ai recently

[djmaxxsaint]

When someone calls my wedding DJ business to reserve a table for a DJs pizza restaurant then we have a problem with Google‘s way of handling keywords.

[fxdcwce]

Modern Mahatma Gandhi. Thank you for these amazing statistics, Mr. Neil

[tvihvvvbvvh]

Saying that if Google ads didn’t work then Google wouldn’t do it is like saying if you didn’t win at casino’s then casinos would not be open 😂😂😂

[TheOriginalShadowWolf]

Title: This is how effective ads are"

Me: Not really effective at all for those using ad blockers.

[multipleconstructionsUK]

😂😂😂😂 come off it!! For years now google has favoured only the few

[ShadowBean]

It makes them money but annoy literally everyone else

[ShadowBean]

Get rid of adds we don't want them