Understanding Etsy SEO: COMPLETE GUIDE to Etsy SEARCH ALGORITHM (up to date 2022)

🚩🚩 IMPORTANT 🚩🚩

In April 2022, Etsy announced that keywords in product descriptions were also considered during the Query Matching process. This means that the algorithm now looks at your categories, tags, attributes, AND product descriptions when scanning for keywords.

How does Etsy search and its algorithm work? How does Etsy decide which products are being shown and which aren’t when someone searches the platform? Are newer items prioritized? What does Etsy use to rank the search results?

If you don’t know the answers and are trying to sell your products, you MUST watch this video. It’s time to get away from opinion pieces about Etsy SEO and forums threads based on one seller’s experience only, and it’s time to get to the facts.

The video was recorded some time ago, but I've rewatched it and everything is still current for 2022.

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[aleksandar__]

God damn, a few days ago I paid 10 bucks for one mini-course on Etsy SEO in Udemy and didn't learn anything special. Here for free, you teach so valuable lessons and again FOR FREE...I am like WOW, I want to rewatch it and analyze all of your content!

[nicoles]

I’ve only listened to you for a couple mints, so far you are the best and most clear in explaining about Etsy. Thank you.

[Falaqkhan]

The most knowledgeable person about Etsy on YouTube I guess... Others are just randomly talking...but you are on the point with facts. Hats off 👏🏻

[markbutcher]

Hi, I've watched many creators talk about SEO and go through key words and titles, tags, etc. I've watched your vids on SEO, long-tail words, mistakes to avoid when optimising listings and honestly you are the only one it seems to me who actually knows what they're talking about. I've seen some people copy all title KW into tags and generally people saying things with no real reason. Like you've said before it's hard to know who to listen to with a lot of different info but you are the most trustworthy source I've come across going into depth about the algorithm and how it really works, and using that to substantiate your advice. Your vids will help me loads thank you very much for sharing! :)

[angeleyecelestial]

Thank you deb 💜 I started my etsy shop semi recently.... I have watched 2 of your videos and you've already helped me more than any of the other etsy gurus on here... Thank you soo much!!!! And you have such a calming presence. Im not anxious listening to you at all.

[Tizzitco]

Just a heads up: this video was recorded before 2022, but I've rewatched it and everything is still current in 2022. Enjoy!

[thebigtipowski]

Well done. No gimmicks. Real facts. And no bs to hold you up. I highly recommend this channel

[DProductions]

I am new to Etsy and looked at a bunch of video on SEO. Your videos have been the clearest and most informative. I am using Marmalead to assist me. Thank you.

[debbiegraham]

This is very helpful. Thank you for breaking it down so well.

[nsmail]

you are amazing deborah! thank you much.

[ericjudd]

Finally, someone who knows what they are talking about and is sharing good solid information. It's a pleasure to subscribe to your channel. I just finished watching your video - "Understanding Etsy SEO: Thanks so much for explaining it in a no-nonsense simple way.

[traceyhawkes]

Just starting on Etsy and love your clear & concise videos!

[calsela]

This is the most fact-based guide among all videos. The other youtubers just give you cliche info that everybody know already.

[Litzbutcher]

This is EXACTLY what I needed - thank you!

[FritzKim]

Hi Deborah. Very clear and objective.


I am a seller on Etsy and I confirmed with you what is happening to me.


Thank you


Regards, Frederico.

[lonestarladytyler]

Thank you for sharing this info! Very helpful.

[janeanderson]

Thank so much Debs. I'm a new seller and this has given me plenty of relevant info to make my listings better. I've also subscribed to your channel just a small token to your effort to other sellers. Great work!

[hannahmasiello]

Thank you sweetheart! Very helpful!! :)

[dr.stephenk]

Always the best content. And being gorgeous doesn't hurt!

[cmjon]

Excellent video! I have been on Etsy for a year and a half, and watched so many videos that seemed to confusing. Your video was clear, informative and very helpful! Subscribing!