Intel’s Reign of Terror

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[davianoinglesias]

Then an MBA replaced an engineer....the start of every tech business horror story

[zg-it]

I love Intel. It's 20 out here in frigid Michigan and my laptop keeps the family warm.

[AlanW]

I had a professor in the late 90s that worked on the Itanium project, when asked about it, he got a 500 yard stare and just said "You don't want to know the things that had to be done."

[SasquatchsCousin]

We're about to witness Nvidia's reign of terror with Blackwell pricing

[SvDKILLSWITCH]

"Intel at the peak had to dance alone" is a great line.

[landrec]

Asianometry is such an top-tier channel! Bravo for this quality content, i love this stuff.

[jrherita]

x86 'going low cost' in 1992 is what put all the nails in the coffins of non-x86 PCs. Atari exited the market a year later, Commodore bankrupt 4 months into 1994, the Archimedes ARM PC only had a few years left, and the Mac began it's near-death spiral.

[Edwardi]

There are probably young people that don't understand how powerful and massive Intel was in the 90s - 00s and why there downfall for someone of my age is almost unfathomable.

[smanasalam]

Intel inside idiot outside that was our running joke.

[lance]

I had to deal with the arrogance of Intel for much of my career. Don't mind watching them auger in - don't mind one bit.

[capoman]

For context, I was born in 79. Skipping ahead to the 90s, my buddy's dad bought a Pentium 133 machine, including all peripherals, a serial dot matrix printer, crt monitor, ps2 ball mouse and keyboard... COST $3600!... When I graduated high school in 97, the gigahertz war was on and broadband internet was pervasive. I bought a K6-2 Athlon machine at Best Buy for about $200! Was able to overclock it and everything, and a GeForce card cost me like $40 to play Counter Strike? Shit got cheap quick!

[KokkiePiet]

Kinda missed the big scoop of Intel getting Apple to use X86 in the Mac, that was really a big thing at the time, and later Apple being very disappointed that Intel did not deliver uo to specifications that they promised and where Apple had designed their Laptops for. A while later iPhone chips became so fast that they outperformed intel mobile chips.
When this was in the press loads of people could not stop laughing about that statement.
Then Apple replaced intel for Apple silicon with the M1 which really shocked the industry. Since then intel has promised a lot, but is yet to deliver anything that delivers performance to power ratio that matches or is better than Apple Silicon. AMD based SoC are moving full speed ahead and we will see in the next coming years how well they will do.

[rigues]

The Partnership Marketing Fund was still going strong in 2014. I worked at ASUS in Brazil at the time, and our first smartphone (Zenfone 5) was powered by an Intel Atom processor. The fund lavishly paid for most marketing expenses.

[cellsplicer]

1:44 photo taken by yours truly 20 years ago 😂

[maksdampf]

I have been working in a server appliance manufacturer in the early 2010s. And i can absolutely confirm how intels practices made us fear them. They were not only squeezing out the last dollar from us, they were also indifferent to availability problems (and we were even using embedded SKUs) and missed roadmaps. The one thing i learned back then was "If you ever develop a new product, you'd better not use an Intel Chip for it."

[VelcorHF]

Billions in stock buyback are a hell of a thing.

It’s amazing how good their executive leadership was in the 90s and how they just shit the bed just 10 years later. They completely stopped spending on their fabs and in the lean times they cut even more starting from 2005 onwards. They completely missed the boat on ultraviolet lithography. Their downfall has been a long time coming in years of hidden accounting tricks.

Barrett is clearly the start of the decline .

[gkanai]

Intel's fall from its zenith makes one wonder about Nvidia and when it may fall from it's zenith...

[paulfrancis]

These video essays are exceptional, and I love the breadth of the topics you cover. Please take care and pace yourself to avoid burning out. I'll watch whatever you make, and I don't mind waiting. Best wishes for 2025!

[interrobangings]

"How far can they push a 20 year old architecture?"
Honey, you've got a big storm coming.

[CarneyBarney-qowq]

I don't even understand how one man gets round to learning all this stuff. What a wealth.