What is the role of a Product Designer?

A product designer is someone who understand the customers, recognise the business needs, and can translate them into a design, and is skilled at user testing. They may or may not be highly technical with the implementation of their design. They are involved throughout the whole product design process, working with other designers, managers, engineers, and developers to create great products. In this video, we're going to talk about the things that make up a good product designer and the things that product designers do regularly on a daily basis.

Timestamps:
0:00 – Introduction: What is the role of a Product Designer?
1:41 – What is UX?
2:29 – What is UI?
3:31 – What is Design Systems?
4:47 – What does a Product Designer do?
6:28 – Summary

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Relab Studios is a Melbourne based, multi award-winning digital design consultancy with a high focus on data-led UX studies and well-executed visual UI design solutions. Relab is recognised as a specialist on UI/UX design solutions for complex eCommerce and transactional digital projects that requires high performance on conversion rates. Our design thinking process has helped businesses solve a common problem on making something complex feel simple.

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Want to learn more about Digital Product Design and Strategy?

Read useful articles about Product Design, Product Management, Design Thinking and Design Sprints.

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[jgdesigner]

You're accurate. I'm the only product designer at the tech company where I work on and I do all the things you mention :) Basically, product design is finding the balance between the user needs, business goals, and technical feasibility. Keep the great content!

[eaaronross]

Thank you for making a video that is literal. Had to sift through so many others that spoke abstractly about what a product designer is and does. I've worked in designed for 15 years. I don't need to hear someone talk about how you have to be empathetic and a good listener etc. People need to know WHAT IS THE JOB. Thanks.

[bullyBeefMonsta]

Thanks man I swear. Heavy demand in my area of Toronto. This maximizes my skills. Am a jump in

[gatozion]

Yeah! you're so accurate with this description. Finally, I get a good explanation for my colleagues

[hollys]

I'm a recruiter. I have staffed Product Managers, but today am faced with my first Product Designer. I got such wonderful info from your presentation AND keywords which will help me narrow down my search and engage in relevant conversations. Thanks so much.

[emmahawking]

I'm proud to be a part of this amazing Industry 🥰

[EKaneGrant]

I study product-market fit and direct strategic visions.

Spent six years in marketing as a creative. This last year, I've been learning product design and design systems.

[NairaAntillano]

I have spent hours seen other videos explanations and there were very long and confuse. THANK YOU for doing this.

[comodesignstudio_la]

My guy is on point. Been a designer going on 8 years. The only thing I would mention is that all product design roles are not created equal. Company culture can influence what our jobs entail. Eg: not all companies value research or user testing. So you may actually just be a UI designer working on mocks. Sad reality but a common issue. Still an amazing career no doubt. Choose your company wisely.

[jerryayashar]

Felt like listening to a friend talking. Great video and really good information.

[kailashchand]

Really what you said can be seen in your videos also 🔥🙌🙏💯🤝 good user interface Sir 😄💯

[beatrizfeitosa]

Thanks for the video. I am from Brazil, here there is not much information about product design, before entering college I am researching more about the course, and this video helped me. thanks

[geraldmamengko]

I've been working as Product Designer for 3 years and still love this kind of content to remind me what is my job haha. thank you sir! good content!

[michaelhirstny]

I would add, if you are a good product designer, you might also want to learn about the Product Manager role as it can be a good pivot in your career. Even if you don't want to go that direction, understanding the Product Manager role will definitely help you as a designer. Great content! Thank you.

[injSrc]

Thank you very much for making these videos ❤

[renaissanceman]

This was very useful. Thanks for the video.

[monicachhonkar]

Thank you so much for such a to the point video. truly appreciate your efforts . <3

[zubairansari]

Thank you for understanding all of this.

[rajeshsatyarthi]

As a product deisnger i find my job mostly about communicating with client, product manager, users and engineers to make sure things are being shipped as intended by design.

[MJ-ytlu]

Thank you for the info! Very easy to follow!