I Sold Shatterproof Archery

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#kramerammons
#bowmaking
#traditionalarchery
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Congrats to both you and Kaz. You will never wish that you spent less time with your kids. I applaud your wisdom.

timkaldahl
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I just wanted you to know!!
For the last three years you helped an older dad and his 23 ish son build stick bows!! And most of all !! Helping build a strong relationship between father and son!! Priceless!!
We started with your Home Depot bow building. Lol..
Take good care and Thanks.

MarkSimser
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I'm honestly so glad that you sold Shatterproof and you're going to let your brother own and run the company. Can I offer some advice to Kramer and Kaz? Kramer: you have skill as entertainer. You're comfortable in front of the camera, you look good in front of the camera, and you have excellent communications skills. If the rest of your audience is anything like me, we like to watch you screw around and tinker in your shop. To me that means we just enjoy watching you do that, or it means we like to screw around and tinker with our own stuff too. I would set up a studio shop, and just screw around and tinker as much as possible with every aspect of archery. And of course film it! Narrow your focus to filming content, even if that means you have to hire someone to edit your videos and help film.

Kaz: Not to discourage you, but you're entering a market with multiple headwinds. Hunting as a sport is declining, and even within the hunting community, all trad bows and upright compounds now have to compete against the very superior crossbow. You also have to compete with all the other manufactures. Fred bear figured out how to mass produce bows almost 90 years ago, and I am sure they are still doing a fine job. Im sure that the bows Shatterproof make are of much higher quality and that is because you guys instill your passion into your product. So you're going to want to focus on making sure that quality is maintained as the business continues on. That might mean you have to hire people to help with the business side of the business. You'll also want to pay attention to how the big manufactures run their businesses. There's a reason Bear archery does a lot of business with department stores and the other big 4 maintain their manufacturer-dealership model. I am pretty sure you guys are Direct-to-consumer right now, But it would be worth looking into other modes of business.

rogerrains
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Truly the most enjoyable trad archery videos out there. No one projects the passion for the sport as do you. But the time does come when one has to decide if this or that is really where the heart resides. Good for you in your new endeavor and I certainly will continue watching Shatterproof videos when they come out. Kaz is as personable as you and I'm confident he will continue to grow the business. Best of luck to you and your family.

davemorris
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As a business owner, a father and a customer I absolutely respect your choice. You and your brother are destined for great things. You have been an inspiration to me with my archery journey and as a result brought my whole family into it. Thank you and I look forward to your future content!

dennisplantz
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Congrats to Kaz, and best of luck to you both. I really enjoy watching your high strung, borderline maniacal (I mean that in the best way possible) thought process for sorting out issues and overcoming them.

miniyotaur
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My heart skipped a beat. Glad I watched the whole video

DuyNguyen-gjhd
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I, too, have a young son. He is six, and I felt so deeply what you said about going home and being emotionally drained from not doing what it is you like. I work in the car industry. I dont like cars like that. I like bows and would love nothing more than to build something around them. I signed up as an affiliate with Shatterproof Archery. Kaz called me personally to ask if I had questions and to say thank you. I missed that call, but I can not express how awesome that was. Everything I know about making bows I learned from you. Keep on keeping on and enjoy every minute with those kids.

SouthernLongbowman
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Sweet move, you & Kaz are brothers, how cool is that. I'll be needing a few more strings soon.
Godspeed to all involved,

flyneagle
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Congratulations man and good luck. I started making bows about the time that you started making content about it. I learned about it and made them for a few years. Then I had some issues and had to go to rehab and start my life over. But I've been clean for 3 years now and just started making bows again. You have been a major part of my bow making journey and my recovery. I hope you get everything you want out of life. And I love your strings and leather work. And I have 2 of your strings and a tillering string. I need to get a glove and a arm guard I'll order them today or tomorrow.

jeffchapman
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Happy for you both. Your brother is so likeable, and that goes a LONG way in business. He will do great!

jtf
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Glad its staying around good luck kaz! Will continue to order from shatterproof. Love everything ive ordered and been watching for years.

austinkoehn
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// Kramer: I first started watching you because I'm a beginner in archery and your channel provided the most information in the shortest amount of time. You are also easy to watch. What I mean is your enthusiasm shows and I get caught up in what you are doing. Especially your mental processioning of a problem. I'm right there with you as you figure things out. I also like following your path as you wind your way through life's paths. I now understand variations in bows and those things that effect performance. Keep doing what you do, I will sign up to follow your journey.

from a loyal subscriber,
Ron M.
Mt. Vernon, WA

clearlakerain
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Congrats Kramer and Kaz!! It's been awesome watching you all from the start. Love your products and videos!

fenix
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Kramer, I think it is so awesome that you have done the deep thinking and coming to this conclusion. Congratulations on your successes and I am rooting for your continued success, and the continued success of shatterproof. Great work!

ryansarkkinen
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Seems like business is in great hands! Been following you guys for a long time! Good luck with where this takes you both 💪🏻

UnBound-Archery
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Thats the one person im okay with you selling it to! Keep it in the fam! Glad some corrupt overseas group didnt get to buy it!

peytona
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Not sure how i feel about this because your videos are what got me into bows, But congrats to you both.

sonnywinstead
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Happy for you and keeping it in the family is awesome.

Flux_Flow
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Hey Kramer, I love your self reflection and bravery to do what is meaningful for you and your family. I appreciate the fact that you took time to meet with me and chat and I hope you still love Archery and can not wait to see what new designs you come up with. If there's anything I can do to help please let me know - Maybe talk with Kaz and see if he is interested in being on Quick Shots with you to discuss the transition as well? Best of luck to both of you!!!! ❤🏹

ArcheryGeek